Prepr is a not-for-profit, social enterprise dedicated to lifelong learning by providing people with the skills and support they need to reach their full potential. For over a decade, Prepr has partnered with businesses, NGOs, governments, and other stakeholders to create meaningful impacts for recent graduates, job seekers and employees alike. It also offers tailored programming helping organizations foster a culture of innovation through training and development. Participate in shaping the future of work, and being rewarded with meaningful equity Develop and execute inbound marketing campaigns that attract and convert prospective learners, employers, and partners. Manage and optimize marketing automation workflows, email nurture sequences, and CRM integrations to enhance lead engagement and conversion. Track, analyze, and report on campaign performance metrics to inform data-driven decisions and drive continuous improvement for the growth team. Conduct keyword research and implement SEO strategies to increase visibility and organic traffic. Utilize A/B testing and user journey mapping to improve conversion rates across campaigns and digital assets. Support the design and deployment of marketing funnels that promote Prepr programs, events, and initiatives. Stay up to date with marketing technology trends and recommend new tools or processes to enhance automation and efficiency. Champion a test-and-learn mindset to continually refine messaging, targeting, and channel performance. Proven track record of successfully managing multiple complex projects simultaneously At least 2-3 years of skilled experience in digital marketing, inbound marketing, or marketing technology roles Expertise using tools such as Outreach, Salesforce, and Apollo Working knowledge of SEO,
SEM, and keyword research tools Intermediate to advanced understanding of HTML/CSS, website content management systems, and landing page builders Knowledge and experience with CMSs like WordPress, Webflow, and Shopify Bonus Points If You: Post-secondary degree or diploma in Marketing, Communications, Digital Media, Business, or a related field Are familiar or have experience with agile methodologies, including Scaled Agile Framework Group Benefits (Inclusive of dental and extended healthcare) ~ Flexible
working hours
, Monday to Friday ~Remote, work from home First 30 Days – Foundation & Immersion Audit existing marketing funnels, CRM setup, and automation workflows to identify quick wins and improvement opportunities. Gain proficiency in Prepr's core MarTech stack (Outreach, Salesforce, Apollo, CMS tools, analytics platforms). Establish baselines for key inbound marketing metrics (traffic, conversion, engagement). Collaborate with the Growth team to understand target audiences and current campaign performance. Streamline CRM segmentation and automation workflows to improve lead nurture efficiency. Produce high-quality content (blogs, newsletters, or landing pages) aligned with current program goals. Implement basic A/B testing and SEO improvements to boost conversion and organic reach. Deliver data-driven performance reports with insights and actionable next steps. Design and manage scalable, automated marketing funnels for multiple Prepr programs. We are an equal opportunity employer and value diversity. We strive to create a culture that does not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.***
📌 Marketing Consultant (Canada)
🏢 Prepr
📍 Canada