Lead 360-degree marketing strategy for CBC/Radio-Canada French Services, combining digital campaigns, data analysis, and team leadership in a hybrid mode. As Marketing Strategy Manager, you will guide Audio-Regions marketing strategies and align initiatives with company priorities. You will shape user journeys, prioritize impactful actions, and use Radio-Canada brands, content, products, and digital platforms. The position requires advanced French and supports full-time work in Montreal.

Key Responsibilities

Develop annual 360-degree marketing strategy plans for Audio-Regions Identify growth opportunities and create aligned action plans Oversee initiatives, projects, and advertising campaigns Manage tasks, progress, performance,



and team collaboration Analyze market data and campaign performance to adjust actions

Requirements:

University degree in marketing, communications, or related discipline Six to eight years of relevant experience At least five years managing teams Experience developing digital marketing strategies and large-scale campaigns Advanced French reading, speaking, and writing skills Apply strategic marketing, campaign planning, data analysis, and French leadership skills across CBC/Radio-Canada’s Audio-Regions division.

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📌 French Services Marketing Strategy Manager (Montreal)
🏢 CBC / Radio-Canada
📍 Montreal