About Elk Marketing elk Marketing is a fast-growing digital agency driving profitable, scalable results for eCommerce and B2B brands like Nutrabio, goodr, Trauma Services, and Built Bar. We’re outcome-obsessed and strategy-led, trusted by our clients to deliver real revenue growth, not just impressions and clicks. We’re looking for an experienced, strategic, and performance-driven independent contractor who can scale paid media campaigns across Google Ads, Meta Ads, and TikTok Ads while confidently supporting client relationships. This is a part time, remote contractor engagement for someone who can take ownership of campaign strategy, execution, reporting, and optimization while serving as a trusted advisor to clients. You’ll translate complex performance data into clear insights, identify growth opportunities, and guide clients toward stronger results. Part-time independent contractor

Location:
Canada (Remote) Compensation: CAD $25–$45 per hour, depending on experience and expertise As an independent contractor, you’ll take ownership of your assigned work and deliverables while collaborating with elk’s internal team to support client goals and campaign performance. Manage Google Ads campaign types, including Search, Shopping, and Performance Max (PMax), as well as Meta campaigns, including dynamic product ads (DPAs) and Advantage+ Shopping Campaigns (ASC+). Develop and execute TikTok advertising strategies, including audience targeting, creative testing, and campaign optimization. Audit and structure advertising accounts to improve return on ad spend (ROAS), acquisition efficiency, and profitability. Write and test ad creative, including copy, hooks, headlines, and creative concepts. Present campaign performance, insights, and recommendations to clients. Identify optimization opportunities and proactively recommend strategies to improve campaign performance. Stay current on emerging paid media platforms, features,



and best practices. 5+ years of experience managing paid media campaigns, including hands-on experience with Google Ads, Meta Ads, and TikTok Ads. ~ Proven success scaling advertising accounts and independently managing campaign strategy, execution, and optimization across all three required platforms. ~ Strong understanding of Google Search, Shopping, and Performance Max campaigns. ~ Experience developing, launching, and optimizing TikTok Ads campaigns, including creative testing and performance analysis. ~ Experience managing paid media for eCommerce brands and/or B2B businesses. ~ Solid client-facing communication skills and the ability to explain performance data and strategic recommendations clearly. ~ Solid understanding of attribution and reporting tools such as GA4, Triple Whale, and Looker Studio. ~ Bonus Skills Experience with connected TV (CTV), retail media (Walmart, Amazon Ads, and Amazon DSP), Microsoft Ads, or Pinterest Ads. Expertise in tracking, pixel implementation, Google Tag Manager (GTM), and Conversions API (CAPI) setup and configuration. Success in this engagement will be measured by the quality and effectiveness of campaign strategy and execution, proactive identification of growth opportunities, clear performance reporting, strong client communication, and measurable progress toward client business goals. The contractor will collaborate with elk’s team to establish priorities, deliverables, and timelines based on the agreed scope of work and available hours. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. If you would like more information about how your data is processed, please contact us. #

📌 Medical Strategist (Edmonton)
🏢 elk Marketing
📍 Edmonton