Own multifamily paid media remotely for Blacksmith Agency, using Google Ads and Meta to guide targeting, budgets, and campaign decisions.
As PPC Manager, Multifamily, you lead paid media for multifamily owners and property management groups with large portfolios. Your work spans Google Ads, Meta, LinkedIn, and Microsoft Ads, alongside attribution, roadmaps, and client communication. SEO remains a separate function.
Key Responsibilities:
- Manage paid media across four advertising platforms
- Allocate budgets, bids, targeting, and creative tests
- Maintain conversion tracking and attribution using GA4
- Build quarterly and 90 day client roadmaps
- Drive retention, upsell, and long term relationships
Requirements:
- Three or more hands on years with Google Ads and Meta
- Proven results improving ROAS, CPA, or pipeline
- Agency experience managing several clients simultaneously
- Transparent spoken English for live calls with US clients
- Multifamily or similar multi location paid media experience preferred
Lead multifamily paid media strategy through platform expertise, trusted attribution, client communication, and accountable account growth.