Advancement Marketing Officer
About Queen's University
Queen’s University is the Canadian research intensive university with a transformative student learning experience. We have opportunities in multiple areas of globally recognized research, faculty administration, engineering & construction, athletics & recreation, power generation, corporate shared services, and many more.
We are committed to employment equity and diversity in the workplace and welcome applications from individuals from equity seeking groups such as women, racialized/visible minorities, Indigenous/Aboriginal peoples, persons with a disability, persons who identify in the LGBTQ+ community and others who reflect the diversity of Canadian society.
Reporting to the Director, Advancement Marketing and Publications, within the Department of Strategic Engagement in Advancement, the Advancement Marketing Officer supports the planning, coordination, and execution of integrated marketing initiatives that advance Queen's University's alumni engagement, philanthropic and campaign priorities.
Working collaboratively with colleagues across Advancement, faculties, and university partners, the Advancement Marketing Officer translates strategic priorities into coordinated marketing plans, projects and deliverables, applying strong organizational, creative, and project coordination skills to ensure timely, accurate, and high-quality execution.
The position coordinates the development and production of campaigns, project timelines, creative assets, publications and marketing resources, ensuring consistent messaging, brand alignment, and a cohesive approach to external communications. The Advancement Marketing Officer also contributes hands-on creative expertise to development, adaptation, and refinement of marketing materials across digital and traditional channels.
The Advancement Marketing Officer supports marketing operations,



including coordinating with external vendors and suppliers, managing procurement processes, monitoring project budgets, and tracking marketing performance and audience engagement. The position also organizes and maintains marketing resources. These responsibilities include facilitating project prioritization, tracking deliverables, coordinating across teams, identifying opportunities to streamline processes, optimize resources, and improve operational efficiency. This position performs market research, reviews analytics, and recommends changes accordingly. This position also manages ongoing marketing and communications projects.

Creates, implements and regularly updates communications, marketing and advertising plans that promote and profile events and programs.
Provides input to assist staff with the development and implementation of communication plans and marketing strategies.
Manages and executes communications and marketing projects.
Performs qualitative and quantitative market research, including leading focus groups, assessing analytics, reviewing feedback and data, and recommending approaches.
Writes articles, social media content, releases, briefing notes, speaking notes, key messages, Q&As;, fact sheets, video content, and other materials.
Develops suitable performance analytics for communications activities.
Other duties as required in support of the department and/or unit.
Four-Year Bachelor Degree or equivalent. In addition, requires trade certification, qualification,



or on-going learning to remain ahead of changes in technology or emerging fields.

Experience developing and managing marketing plans considered an asset.
Experience developing, coordinating and producing promotional and marketing material considered an asset.
Experience with assessing emerging trends, technologies, electronic platforms and potential digital business opportunities considered an asset (e.g., social media, etc.).
Experience in data, trend analysis and reporting considered an asset.
Experience working at a post-secondary education institution considered an asset.

Knowledge of concepts and principles in a specialist field that is typically acquired through a combination of advanced qualified or academic qualifications and/or substantial work experience.
Actively participate in project team meetings and develop individual and unit project plans.
Lead procedural or technological change within a unit.
Appropriately assesses risks before making a decision.
Take action to remove obstacles and address problems before they impact performance and results.
Apply equity, diversity, accessibility, inclusion and Indigenization considerations to decision making and planning.
Employment Equity and Accessibility Statement
Queen's is strongly committed to employment equity, diversity, and inclusion in the workplace and encourages applications from Black, racialized persons, Indigenous people, women, persons with disabilities, and 2SLGBTQI+ persons. In accordance with Canadian Immigration requirements, priority will be given to those who are legally eligible to work in Canada.
The University provides support in its recruitment processes to all applicants who require accommodation due to a protected ground under the Ontario Human Rights Code, including those with disabilities.

📌 Marketing Lead of Academy (Kingston)
🏢 Recognized
📍 Kingston