Sponsorship strategy and event execution define this Area Marketing Manager role in the Greater Toronto Area, with hybrid work and three office days weekly.At IGM Financial Inc., you will lead integrated area marketing initiatives across IG Wealth Management. You will manage sponsorships, events, digital marketing, stakeholder relationships, and measurable business impact. The work includes advisor engagement, project delivery, analytics, and optimization.Key Responsibilities: Develop area sponsorship and event strategies aligned with regional prioritiesManage budgets, logistics, vendors, timelines, and onsite executionCreate activation toolkits, landing pages, invitations, and collateralTrack ROI, engagement, lead generation,



and budget utilizationCoach advisors on localized and digital marketing strategiesRequirements: Marketing, Communications, or related postsecondary degree or diplomaFive or more years in integrated marketing, sponsorships, and eventsKnowledge of content systems, analytics, SEO, AEO, and social mediaStrong project management, communication, presentation, and analytical skillsFinancial services marketing compliance and disclaimer awarenessBring sponsorship leadership, event management, digital fluency, and performance measurement to IGM Wealth Management marketing programs.#J-18808-Ljbffr

📌 Area Marketing Manager Sponsorships (Toronto)
🏢 IG Gestion de patrimoine
📍 Toronto