Lead loyalty strategy and digital transformation for KFC Canada, combining customer data expertise with hands-on execution across restaurants, digital, and delivery.As Senior Manager, Loyalty & Digital, you will align loyalty and digital strategy with broader business priorities. You will guide customer engagement while launching and scaling rewards programs, supporting e-commerce growth, and using insights to drive decisions. This role requires strategic thinking, precise execution, and solid stakeholder management.Key Responsibilities: Develop and execute loyalty and digital strategyRedefine customer engagement across restaurants, digital,



and deliveryLaunch and scale successful loyalty or rewards programsDrive e-commerce growth and digital transformation initiativesUse customer data and insights to guide decisionsRequirements: Four-year post-secondary degree in marketing, business, or related fieldEight or more years in loyalty, CRM, digital, or e-commerce leadershipProven success launching and scaling loyalty or rewards programsExceptional communication and stakeholder management skillsMBA preferred; matrixed-environment experience preferredBring loyalty leadership, digital transformation, customer analytics, and precise execution to KFC Canada’s customer engagement strategy.#J-18808-Ljbffr

📌 Senior Loyalty And Digital Manager (Vaughan)
🏢 Yum! Brands
📍 Vaughan