Lead Everist’s integrated marketing across brand storytelling and performance channels, shaping beauty campaigns with measurable outcomes and creative consistency.

This senior marketing role reports to the Co-Founder and Chief Brand Officer. You will execute and evolve strategy across brand, content, performance, and channel initiatives. The work spans DTC, social commerce, retail, and community growth.

Key Responsibilities:

- Execute Everist’s “Beauty, Undiluted” positioning and creative direction
- Lead integrated campaigns from concept through launch
- Oversee Meta and TikTok performance marketing
- Own social commerce, SEO/GEO, and affiliate strategy
- Develop creator-led and TikTok-first growth initiatives

Requirements:

- Six to eight years of progressive marketing experience
- Beauty, wellness, or CPG experience; haircare strongly preferred
- Experience balancing brand and performance marketing
- Hands-on Meta and TikTok campaign experience
- Robust influencer, social commerce, and creator-led growth background

Bring brand judgment, performance rigor, and beauty marketing expertise to Everist’s next stage of growth.

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📌 Integrated Beauty Marketing Director (Toronto)
🏢 Everist
📍 Toronto