Own paid media strategy for B2B and growing-brand clients at Blacksmith Agency, working remotely from Canada, South Africa, or the USA. Lead Google Ads and Meta campaigns.
As Media Strategist, you own targeting, budgets, roadmaps, and client-facing performance narratives. This full time, remote position focuses exclusively on paid media, while SEO remains a separate seat. You will manage accounts across several clients and make strategic calls.
Key Responsibilities: Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads
Allocate budgets, manage bids, target audiences, and test creative
Decide when campaigns should be stopped
Maintain conversion tracking and attribution using GA4 and tag manager
Own client roadmaps,



reporting narratives, retention, and upsell
Requirements: Three or more years hands-on with Google Ads and Meta
Experience building, running, and optimizing campaigns independently
Proven movement in ROAS, CPA, or pipeline numbers
Agency experience managing several clients simultaneously
Clear spoken English for live calls with United States clients
Bring paid media judgment, campaign expertise, and client communication skills to Blacksmith Agency’s growing B2B accounts.

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📌 Paid Media StrategistB Accounts (Alberta)
🏢 Blacksmith Agency
📍 Alberta