Own paid media strategy remotely for Blacksmith Agency, using Google Ads, Meta, LinkedIn, and Microsoft Ads across Canada, South Africa, or the USA. As a Paid Media Account Strategist, you manage B2B and growing-brand client accounts. You will direct targeting, budgets, bidding, creative testing, tracking, and attribution. The role also includes building roadmaps and explaining performance narratives during client calls. Key Responsibilities:
Manage paid media across four advertising platforms Allocate budgets, adjust bids, and direct targeting Test creative and decide when campaigns should end Maintain conversion tracking and attribution through GA4 Own roadmaps, client narratives, retention, and account growth Requirements:
Three or more years hands-on with Google Ads and Meta Experience building, running, and optimizing campaigns personally Proven movement in ROAS, CPA, or pipeline metrics Agency experience managing several clients simultaneously Transparent spoken English for live calls with United States clients Bring hands-on campaign expertise, trusted attribution, and confident client communication to Blacksmith Agency's paid media accounts.