Social Media Manager (Canada)

Social Media Manager (Canada)

27 Oct
|
DLCG Mortgage Group
|
Canada

27 Oct

DLCG Mortgage Group

Canada

***Candidates must be based out of either British Columbia or Ontario***

Are you passionate about social media, storytelling and bringing brands to life online? We’re looking for a Social Media Manager to help shape the day-to-day social presence of DLCG’s diverse brands portfolio, connecting with consumer, broker and corporate audiences across multiple platforms.

Reporting to the Director, Digital & Social Engagement, you’ll turn strategy and campaign plans into daily engaging, on-brand content that gets seen, shared and acted on. You’ll take ownership of publishing, reporting, content calendars, copywriting, community engagement and organic campaign execution, while partnering closely with Design and other teams to bring ideas and campaigns to life.

WHAT YOU WILL DO

Content Management & Publishing

· Maintain social media content calendars across all brands, tailoring content to each brand’s audience, voice and priorities.

· Schedule and publish approved content across platforms, including Stories, Reels, videos and other social formats.

· Write and optimize captions based on established brand voice and strategy.

· Coordinate required creative assets with internal teams.

· Ensure content is accurate and timely, while maintaining consistent publishing schedules across each brand’s channels.

· Support the execution of organic social campaigns.

Community Management & Engagement

· Monitor social interactions and channels; including comments, messages and platform inboxes, to ensure timely follow-up.

· Respond to routine questions and engage with followers, brokers, partners and consumers in accordance with established guidelines.

· Escalate sensitive, reputational or complex issues to the Director.

· Moderate inappropriate or problematic content according to established protocols.

Campaign Execution & Reporting

· Execute approved social media campaigns and coordinate publishing schedules.





· Ensure assets and copy are ready for launch.

· Support campaign amplification across appropriate channels.

· Coordinate and support influencer or partner content when requested by the Director.

· Assist with paid social execution where required.

· Prepare monthly social media analytics and track organic engagement, reach, audience growth and content performance.

· Identify high and low performing content and provide insights to support Director-led optimization.

SKILLS & ATTRIBUTES

Copywriting and Brand Adaptability: Ability to create transparent, engaging content and adapt tone and messaging across consumer, client, and corporate audiences.

Highly Organized and Detail-Oriented: Ability to manage multiple content calendars, competing priorities and deadlines while maintaining accuracy and consistency.

Independent and Proactive: Comfortable managing day-to-day social media execution with minimal direction while keeping content, campaigns and priorities moving forward.

Social Media Platform Expertise: Strong understanding of social publishing, community management and platform-specific content.

Analytical and Results-Oriented: Ability to interpret social media metrics, identify performance trends, and translate insights into content optimization opportunities. Working knowledge of SEO and AEO principles, with the ability to apply them to content to improve discoverability, keyword optimization, and content structure.

Sound Judgement and Brand Awareness:



Ability to make appropriate day-to-day decisions while maintaining brand consistency and recognizing when strategic, reputational or complex matters require escalation.

EXPERIENCE REQUIRED

· 3–5 years of experience in social media, digital marketing, or a related media field, with demonstrated hands-on experience managing social media accounts, creating content, and monitoring and reporting on performance preferred.

· Must be able to communicate clearly (written and oral) in English. French is an asset.

· An undergraduate in communications, marketing, media or in a related field preferred.

· Experience in a mortgage, financial service or related industry with multiple brands, with distinct audiences, preferred.

· Canva and short form editing skills preferred.

COMPENSATION

We offer a competitive compensation and benefits package commensurate with experience and qualifications.

· Extended health care and dental care

· Employee Assistance Program

· Paid vacation & personal days

TERM & HOURS

Full-time, permanent position.

Normal working hours are Monday to Friday, 9 AM to 5 PM. Availability outside these hours may be required.

Primarily remote, occasional in-person attendance and travel are required for company events and team meetings. Employees may work remotely, depending on business requirements. We value time in the office for collaboration, mentorship and relationship building, and encourage employees to work on site as much as possible.

HOW TO APPLY

Please submit your resumé and a short video sharing why you're interested in the role, what makes you a good fit and what stands out to you about the role to [email protected].

Pay: $65,000.00-$70,000.00 per year

Benefits:

- Company events
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- Paid time off
- Wellness program
- Work from home

Work Location: Remote

📌 Social Media Manager (Canada)
🏢 DLCG Mortgage Group
📍 Canada

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