POSITION PURPOSE

The Communications Officer will design, implement, and manage a cohesive communication strategy that aligns with the church’s vision, values, and strategic goals. This pivotal role focuses on maximizing West Vancouver Presbyterian Church’s (WVPC) missional impact and visibility primarily across Vancouver's North Shore community. The incumbent’s contribution to the strategic marketing of WVPC ensures that its ministry, outreach, and social justice initiatives are effectively publicized, celebrated, and integrated into its communication channels.

Works in close collaboration with the Outreach Coordinator on interlinked outreach and communication matters. Liaises as required with the Interim Moderator (Minister), Church Administrator, to provide relevant content for the website and for other outreach/communication tools (e.g. Sunday Bulletin). Communicates with church committee members, either individually or collectively, as required.

KEY ACCOUNTABILITIES

· Strategy & Impact: Formulate, execute, and continually evaluate a comprehensive multi-channel communication strategy. Tailor messaging to maximize visibility and resonance on the North Shore, directly leveraging and managing social media platforms, the church website and YouTube channel, digital newsletters, brochures, community bulletin boards, local news outlets, and physical church signage.

· Leadership & Ministry Liaison: Proactively collaborate with the Outreach Coordinator, the Session, and the Board of Managers. Serve as the central communications hub to ensure upcoming projects, events,



vital social justice issues, and broad community initiatives are effectively publicized, impactfully reported, and appropriately celebrated.

· Sustainable Process Design: Standardize and document efficient, content generation, workflow approval, and publishing processes. Build an operational framework and template architecture that ensures communication efforts remain operationally and financially sustainable for church staff and volunteers over the long term.

· Strategic Contribution & Innovation: Serve as an active, creative voice within the church. Regularly pitch innovative communication concepts, media formats, and engagement ideas to the Outreach Coordinator, Session, and Board of Managers to continuously advance the church's Strategic Action Plan.

· Brand & Asset Stewardship: Establish and oversee visual brand guidelines to ensure theological and aesthetic consistency across all ministries. Act as custodian of digital assets, ensuring compliance with privacy policies (e.g., photo releases) and copyright regulations.

· Crisis & Sensitive Communications:



Provide professional guidance to the Session on public statements or community responses regarding sensitive internal developments or external community events, protecting the church's integrity and reputation.

KEY SKILLS & COMPETENCIES

· Strategic Communication Planning: Proven ability to translate organizational values and strategic vision into actionable, measurable, and engaging multi-platform public communication campaigns.

· Technical & Multimedia Proficiency: Hands-on experience managing contemporary content management systems, major social media platforms, email marketing tools, and basic graphic design software (e.g., Canva, Adobe Suite) for digital and print production.

· Collaborative Stakeholder Management: Exceptional interpersonal skills, blending professional accountability to the SAP Subcommittee with collaborative partnerships across leadership, other committees and volunteers.

· Exceptional Copywriting & Editing: Outstanding written and verbal communication skills, with a sharp eye for detail and the nuanced ability to adapt tone for distinct demographics (from long-standing congregants to secular North Shore community members).

· Process Improvement & Systems Thinking: Skill in diagnosing bottlenecks and building lightweight, repeatable administrative frameworks that empower non-technical volunteers to contribute effectively to communication pipelines.

Pay: $36.00 per hour

Expected hours: No more than 16.0 per week

Benefits:

- Casual dress
- Flexible schedule
- On-site parking

Work Location: Hybrid remote in West Vancouver, BC V7V 1M1

📌 Communications Officer (West Vancouver)
🏢 West Vancouver Presbyterian Church
📍 West Vancouver