THE WORK

Fraser & Co. is Durham Region’s legacy-level real estate team. Behind every campaign, post, and listing rollout is a quiet engine: scheduling, coordination, file management, brand QA, and the dozens of small decisions that determine whether the brand shows up consistently or unevenly. This role is a part of that engine.

This is not a marketing assistant role. You are the operational backbone that connects the sales team, clients, photographer/videographer, paid marketing, organic content, vendors, and leadership into a single, functioning system. You are the daily brand guardian — the person who notices when something is off before it goes live, and the one who keeps capture days, posting calendars, and asset libraries running cleanly.

In a brand like ours, operations are not back-office work. They are the difference between premium and almost-premium.

WHAT YOU’LL OWN

- Marketing Operations + Workflow _
- Own the day-to-day operational rhythm across paid, organic, and content capture
- Manage shared calendars: capture days, posting schedules, campaign launches, listing rollouts
- Maintain the asset library — organized, named, tagged, and instantly findable
- Coordinate approvals, deadlines, and dependencies between the Paid Marketing role, Organic Content role, and Videographer/Photographer
- Run a weekly content and campaign cadence; protect deadlines and surface bottlenecks early
- Work with in-house teams and outsourced vendors on marketing operations
- Social Media Execution + Publishing _
- Handle day-to-day publishing across Instagram, Facebook, TikTok, and LinkedIn
- Schedule, format, and QA every post before it goes live: caption accuracy, tagging, hashtags, alt text, link integrity
- Monitor inboxes, comments,



and DMs across channels; route inquiries to the right team member without delay
- Maintain platform hygiene: bios, link-in-bio, highlights, pinned posts, profile updates
- Be the second set of eyes — the brand’s last line of defence before anything is published
- Brand Integrity + Quality Control _
- Catch errors before they go live: spelling, grammar, formatting, image quality, brand consistency
- Maintain brand documentation: templates, voice guidelines, visual references, recurring formats
- Flag anything off-brand and route it back for revision — politely, clearly, and consistently
- Hold the line: if it’s almost right, it’s still wrong
- Admin + Vendor Coordination _
- Manage marketing-related admin: vendor contracts, invoices, subscriptions, software access, platform billing
- Coordinate with Luxury Presence (website), printers, signage suppliers, and other vendors as needed
- Maintain marketing files, folders, and shared drives so the team can find what they need without asking
- Keep meeting notes, follow-ups, and action items moving forward week to week

YOU’RE A FIT IF YOU

- Are operationally obsessive — you make systems out of chaos and you sleep better when things are organized
- Have a sharp editorial eye and notice the things others miss
- Can work across multiple stakeholders without dropping balls or losing tone
- Understand that consistency is what builds brands and inconsistency is what breaks them
- Are equal parts producer and protector:



you keep things moving and you hold the line on quality
- Communicate clearly in writing — calm, direct, brand-appropriate, never sloppy

MUST-HAVE EXPERIENCE

- 2+ years in a marketing coordinator, brand operations, social media manager, or content production role
- Hands-on experience publishing across Instagram, Facebook, TikTok, and LinkedIn
- Experience coordinating shoots or working alongside photographers/videographers
- Robust project management instincts: you’ve owned calendars, deadlines, and cross-functional handoffs
- High visual literacy and editorial judgment — typography, layout, restraint, brand voice
- Proficiency with scheduling, asset management, and workflow tools (Meta Business Suite, Later, Notion, Asana, ClickUp, Airtable, or similar)
- Light editing skills (Canva, CapCut, Lightroom presets) for quick QA fixes and small in-house jobs

HOW WE WORK

You will have real ownership of the operational layer that makes our marketing system run.

You will work closely with the sales team, organic content, our in-house videographer, vendors, and leadership. Your role is to keep the process clean, the details visible, and the standard protected.

This is a weekday-first role, but real estate is not always weekday-only. Occasional evening or weekend support may be required for listing launches, open houses, events, and priority content capture.

WHAT SUCCESS LOOKS LIKE IN THE FIRST 90 DAYS

- A clean, documented operational rhythm across paid, organic, and content capture
- A weekly cadence that gives every role visibility 2-4 weeks ahead
- Zero off-brand posts published — every piece of content QA’d before going live
- A capture-to-publish workflow with the Videographer/Photog

📌 Marketing Integrator & Brand Operations (Pickering)
🏢 Remax Hallmark Fraser Group Realty
📍 Pickering