IInside Sales Representative, Equipment Sales

Company information

Hobart is the leading supplier of equipment, systems and service in the food industry. Hobart offers the broadest line of equipment including cooking, food preparation, refrigeration, bakery systems, warewashing and waste systems, as well as weighing, wrapping and labeling systems. Headquartered in Toronto, Ontario with branch offices in Halifax, Nova Scotia, Montreal, Québec, Toronto, Ontario, Edmonton, Alberta, and Vancouver, British Columbia. The company employs more than 240 people. Included in this number are over 125 service technicians providing nationwide service, effectively making Hobart Canada has the largest service organization in the food equipment industry .

Key responsibilities include :

- Manage leads through the complete sales cycle from initial contact through quoting, including providing clients with equipment options and flexible payment solutions.
- Develop and maintain accurate opportunity records in Microsoft Dynamics CRM, ensuring proper lead and opportunity management.
- Collaborate with field sales representatives across different territories to coordinate on shared opportunities and maximize deal closure.
- Work closely with the service department to understand customer installation needs, equipment history, and technical requirements for accurate quoting and setup.
- Partner with the customer care team on order creation, invoicing, payment processing, and delivery coordination to ensure seamless customer handoff.




- Sell a diverse range of Hobart food service equipment and related products based on customer needs and business requirements.
- Maintain professional communication with clients throughout the sales process to build relationships and ensure customer satisfaction.
- Emphasize product/service features and benefits, quote prices, discuss payment terms
- Prepare customer quotations leading to the sale of food equipment
- Proactively calling existing clients to develop recent opportunities

Requirements :

- College diploma or Bachelor’s degree preferred
- 2 to 5 years of direct work experience in a sales or telesales capacity
- Sales experience in the food service industry or equipment sales industry preferred
- Proficiency with customer relationship management systems such as Microsoft Dynamics CRM or similar platforms for lead and opportunity management.

We Offer:

- Base Compensation between $50,000 - $55,000 depending on relevant experience, competencies etc. + $15,000 - $20,000 in commission + Incentive. Commissions and incentives payouts are all based on your performance.
- Competitive Group Insurance Benefit Plans
- Company Pension Plan/ with Company Match RSP

Job Types : Full-time, Permanent

Pay: $50,000.00-$55,000.00 per year

Benefits :

- Extended health care
- RRSP match

Experience :

- Food Equipment Sales: 2 years (preferred)

Language :

- French (preferred)

Work Location: Hybrid remote in North York, ON M2H 3R1

📌 Inside Sales Representative - Food Equipment (North York)
🏢 Hobart Canada
📍 North York