27 Oct
|
Sodexo Canada
|
Winnipeg
27 Oct
Sodexo Canada
Winnipeg
Shape Sodexo Canada’s food marketing strategy through consumer analytics and national offer development across Canadian business segments. Reporting to the Chief Executive Officer, this Vice President translates client priorities, consumer expectations, and market trends into integrated solutions. The role connects Marketing, Culinary, Nutrition, Facilities Management, digital platforms, and Operations to support growth and retention. Key Responsibilities:
Set national marketing and offer strategy across multiple business segments Translate insights into value propositions, offers, and activation plans Localize global programs including Kitchen Works and Up-to-date Recipe Lead client workshops, presentations, negotiations, and solution development Define performance indicators for campaigns, menus, and consumer experience Requirements:
Bachelor’s degree in marketing, business, hospitality, or related discipline Minimum 12 years’ progressive relevant experience Minimum seven years’ senior leadership experience Advanced marketing and consumer analytics proficiency Ability to travel nationally across Canada up to approximately 50% Lead Sodexo Canada’s food marketing, offer strategy, consumer insights, and commercial growth with enterprise-level influence.
📌 Vice President Food Marketing Strategy (Winnipeg)
🏢 Sodexo Canada
📍 Winnipeg