Company Description: Wellwise is a leading Canadian retailer specializing in home healthcare products and active aging services. The company offers a wide range of medical, mobility, and lifestyle solutions designed to support independent living and improve quality of life. In addition to retail products, Wellwise provides in-store clinical services such as sleep apnea consultations, custom brace fittings, and home modification guidance. With a focus on accessibility, customer care, and professional expertise, Wellwise continues to serve communities across Canada with trusted health and wellness support. Address/Location of Work: Employer: Wellwise Home Health Care (Canada) Inc. o/a Wellwise Home Health Care & Wellness Nature of Employment: Permanent, Full time Expected Start Date: Available to start immediately Number of Positions Available: 1 Head Office – 5621 Finch Avenue E. Unit 1, Scarborough, ON M1B2T9

Benefits:

Benefits:
Employees receive 6% vacation pay on an annual basis in addition to comprehensive benefits package that includes Life Insurance, Dependent Life Insurance, Accidental Death & Dismemberment, Long Term Disability, Short Term Disability, Extended Health Care, and Dental Coverage. Job Summary: Reporting to the President and CEO, the Vice-President, Marketing and Operations is a senior executive who, in conjunction with the executive team, formulates the organization's commercial policies and establishes the strategic direction for our home health care and medical equipment retailers operating [40+] stores across Ontario,



British Columbia and Alberta and a national e-commerce channel. Employer: Wellwise Home Health Care (Canada) Inc. o/a Wellwise Home Health Care & Wellness Nature of Employment: Permanent, Full-Time Expected Start Date: Available to start immediately Number of Positions Available: 1 Job

Responsibilities:
• Establishes commercial objectives for the retail and marketing divisions and develops or signs off on the policies that determine how the company competes in the home health care market.
• Decides company-wide standards for store operations, customer service and in-store presentation, and assesses network performance against those standards through regional directors and managers.
• Coordinates activity across regions, divisions and departments, aligning the store network, ecommerce, merchandising and marketing functions so they operate against a single commercial plan.
• Approves assortment strategy, pricing structure, category mix and inventory investment, and judges their effect on margin and profitability.
• Authorizes marketing, promotional and customer-acquisition programs across digital, local and in-store channels, and measures results against sales targets.




• Distributes staffing, inventory and capital across regions, stores, categories and marketing channels to execute approved plans.
• Puts financial and administrative controls in place, approves the consolidated operating budget, and reviews divisional results against plan and return-on-investment targets.
• Authorizes spending on new locations, relocations and renovations, and rules on site selection recommendations brought forward by subordinate managers.
• Appoints middle managers and regional directors, grants them decision-making authority, and sets the conditions they need to deliver against targets.
• Acts for the company, or appoints others to act on its behalf, in dealings with suppliers, manufacturers, landlords, insurers, third-party payors, media partners and industry bodies.
• Sets policy for compliance with federal and provincial health legislation, medical device licensing and accessibility requirements, and monitors adherence through subordinate managers. Minimum Skills Requirement:
• Must have a university degree or college diploma in business administration, commerce, marketing, communications or a related field;
• Minimum three (3) years in a middle or senior management role in retail or wholesale trade, operations, marketing or advertising is required; and
• Must be proficient in verbal and written English. Please apply:
• By email at [email protected] with resume. Please do not call or come in person.

📌 Vice President of Marketing (Toronto)
🏢 WellwiseTM Home Health & Wellness
📍 Toronto