Lead Canadian marketing programs for Avicanna using digital strategy, analytics, and brand development across medical and pharmaceutical markets. Report to the EVP of Marketing.

As Marketing Manager, you will execute annual strategic marketing plans supporting medical affairs and commercial goals. The work spans acquisition, patient retention, portfolio awareness, and sales support. You will collaborate with medical affairs, sales, product development, operations, design, digital teams, suppliers, and agencies.

Key Responsibilities

Execute Canadian marketing programs from planning through completion

Manage websites, social media, email, and online advertising

Analyze trends, channels, performance metrics, KPIs, and ROI

Support product launches, pricing, claims, and competitive comparisons

Prepare reports, proposals, and recommendations for senior management

Requirements

Bachelor's degree in marketing, business administration, or similar

At least four years' marketing manager experience

Proven success developing and executing marketing campaigns

Knowledge of healthcare marketing regulations and compliance

Solid analytical, leadership, communication, and collaboration abilities

Bring regulated healthcare marketing expertise, digital execution, and analytical thinking to Avicanna's Canadian growth programs.

📌 Canadian Biopharmaceutical Marketing Manager (Winnipeg)
🏢 Avicanna Inc. (TSX:AVCN)
📍 Winnipeg