Own paid acquisition campaigns at Maple in hybrid Toronto, using Google Ads, Meta Ads, and experimentation to improve growth. Support healthcare access through measurable marketing.

As Performance Marketing Manager, you will manage paid media execution, optimization, and investment across core channels. You will partner with performance marketing leadership and cross-functional teams to improve conversion, media efficiency, and revenue outcomes. The role also supports organic acquisition through SEO, AEO, and GEO.

Key Responsibilities

Manage and optimize paid acquisition campaigns daily

Build bidding, targeting, budgets, and campaign structures

Monitor CAC, conversions, revenue, and media performance

Run structured A/B tests across audiences and creative

Scale effective campaigns and support organic acquisition

Requirements

Five-plus years of performance marketing experience

Deep Google Ads and Meta Ads expertise

Paid budget accountability for CAC and revenue

Proficiency with GA4 and reporting platforms

Experience with SEO, AEO, GEO, AI, and experimentation

Bring paid media leadership, analytical testing, and optimization expertise to Maple’s Toronto-based healthcare acquisition team.

📌 Performance Marketing Manager Paid Media (Winnipeg)
🏢 Maple
📍 Winnipeg