Lead wholesale growth for Earthly Co.® using B2B CPG sales expertise and independent representative network management. This role builds scalable sales systems.

Earthly Co.® seeks a sales leader to own wholesale sales across Canada and the United States. You will manage direct pipelines, oversee representatives, expand the U.S. channel, and develop account growth plans. The role includes forecasting, channel strategy, and future team building.

Key Responsibilities

Own prospecting, pitching, negotiating, and closing wholesale accounts

Manage retail account plans, line reviews, and promotional programs

Recruit, train, and support independent representative groups

Lead U.S. wholesale expansion and cross-border considerations

Maintain monthly probability-weighted wholesale sales forecasts

Requirements

Seven-plus years of B2B CPG sales experience

Two to three years managing representatives or sales teams

Existing relationships with relevant national and regional retail buyers

Experience selling across Canada and the United States

Basic AI proficiency and quarterly travel willingness

Apply wholesale leadership, retail relationships, forecasting, and representative management to grow Earthly Co.® across North America.

📌 Wholesale Sales Director CPG (Winnipeg)
🏢 Earthly
📍 Winnipeg