About Motion ?

Motion is creating the command center for creative strategists: an AI-driven analytics and intelligence platform that bridges the gap between performance marketers and creative teams, helping them uncover what's working, what's not, and ship more winning ads across Meta, TikTok, YouTube, and LinkedIn.

We believe the creative strategist is quickly becoming — if not already — the highest-leverage role on any growth team. The brands winning in paid social right now aren't winning because of their media buying. They're winning because someone figured out the right message, for the right person, at the right moment. That's the creative strategist. And Motion is the platform built for them.

Today, Motion is trusted by some of the world's top DTC brands and agencies — including Vuori, True Classic, The Farmer's Dog, and HexClad — and has analyzed over $14 billion in media spend. We're growing rapid (4x over the last 2 years, hitting our highest revenue quarters to-date in the last few months), recently raised a $30M Series B, and now have 70 team members. We're building the future of creative intelligence and we're looking for people who want to help define what that looks like.

▶️ Brief overview of the Motion product from our Co-Founder & CEO, Reza Khadjavi.

Why this role is exciting ✨

- You'll be a creative strategist working for the product built for creative strategists, on the inside, making ads for the people this product was built for, and working closer than anyone with the team actually building it.
- Your job isn't just to make ads that work.



It's to get so good at this craft that your POV carries weight inside Motion and in the industry, and we'll give you the environment to do it in.
- You'll work at the intersection of creative strategy, performance data, and AI, and help define what best-in-class looks like at scale.

What you'd be doing ?

- Do customer research that actually drives what we make: Reviews, Reddit, competitor ads, comment sections, customer interviews. You know where to look, but more importantly, you know how to query for the right patterns and insights, then bring what you find into your briefs and hypotheses.
- Run creative tests with a real hypothesis behind them: Every concept you bring to the pipeline has a testable idea at the centre of it. Not just "let's try a talking head", but a specific belief about a specific customer at a specific moment.
- Write briefs and scripts that get you the outcome you need: Your briefs tell the designer or videographer exactly what to make and why, and tell the test exactly what question it's answering. If someone has to ask a follow-up, the brief wasn't good enough.
- Own the content and events funnels end-to-end: We have SOPs for every content download and event promotion we run.



You'll own execution from first brief to post-launch analysis and be accountable for helping us meet our goals.
- Work with our Creative Strategy Lead on growth initiatives: Our Creative Strategy team is expanding into full-funnel marketing, including landing pages, organic social, product launches, and events. Some of those are yours to own. Others you'll work on together as a real thinking partner, not just an executor.
- Help us build and improve our internal Creative Engine: We're building AI-powered systems for brief writing, research, repurposing, and QA, and we want you involved in making them better, not just using them. Bring ideas, build things, and help us turn good processes into repeatable ones.
- Be a resource for the product and go-to-market teams: Once you're up to speed, you'll QA product features, contribute to events and educational resources, and help the GTM team understand how creative strategists actually think. Your POV matters internally.

Who you are ?

- You're obsessed with direct response creative, especially hooks: You understand psychological triggers, hook tactics, identity targeting, awareness stages, and what makes an opening line stop the scroll. You can watch the first three seconds of an ad and tell us exactly why the hook worked (or didn't).
- You've made a winning ad and you can prove it: You can point to a specific ad, explain the hypothesis behind it, and walk through the results. You know why it worked.
- You care about real customer research: You know how to find what dr

📌 Creative Strategist (Toronto)
🏢 Motion
📍 Toronto