Job Category: Professional & Business Support

Requisition Number: SENIO

- Posted : July 21, 2026
- Full-Time
- Hybrid

Locations

Showing 1 location

Description

Purpose

The Senior UX Research & Product Designer reports to the Director, IT Product Management.

Armstrong Collective is a world-class luxury travel experience delivering once-in-a-lifetime journeys through the most spectacular landscapes in North America. As we pursue our 2030 growth strategy, we are modernizing our digital commerce platform and adopting a product-led operating model to improve guest experience, commercial performance, and operational scalability.

A central part of this transformation is redesigning how guests discover, configure, and purchase complex travel journeys — including multi-day itineraries, packages, partners, inventory availability, and agile pricing.

We are looking for a senior UX Research & Product Designer to own and elevate the end-to-end digital guest experience across discovery, planning, booking, and transaction.

Key Areas of Accountability





End-to-End Experience Design

- Lead UX strategy and hands-on design from discovery through checkout and confirmation
- Design booking flows including itinerary configuration, seat selection, pricing presentation, and payments
- Simplify multi-component travel products (rail, hotels, and add-ons) into intuitive interaction models

Research & Continuous Discovery

- Establish and run a structured UX research practice
- Conduct usability testing, journey validation, and post-purchase research
- Translate research and behavioral data into prioritized product opportunities
- Partner with Product Managers to test hypotheses and inform decisions

Conversion & Transaction Optimization

- Improve booking conversion and reduce abandonment
- Design pricing and availability experiences that build transparency and trust
- Reduce friction in high-value checkout and

📌 Senior UX Research (Vancouver)
🏢 The Armstrong Collective
📍 Vancouver