Are You Ready to Make It Happen at Mondelēz International? You also support profit and loss management and future business development plans and objectives, including new product development and platform opportunities. You will work with others to execute the brand strategy for designated brands, develop product and packaging initiatives, implement pricing strategies, and plan and execute integrated marketing communication and media plans. You will also provide recommendations for integrated commercial plans and provide input and support in the development and execution of marketing plans to ensure they meet revenue, profit targets, sharing objectives and monitoring performance. Based on your strong understanding of consumer insights, brand strategy and positioning, you ill help develop integrated marketing communications and 360 degree campaigns. Marketing preferably in the fast-moving consumer goods sector Analytical skills and a creative mindset-a balance of commercial and strategic acumen Project management from design to completion with an action orientation Are You Ready to Make It Happen at Mondelēz International? Mondelēz International (Canada) is looking for an Associate Manager, Scale Activations & Shopper Marketing to join our Marketing Team The retail landscape is constantly evolving. As such, Retailers (Customers) are seeking creative strategies and initiatives to boost their in-store & online traffic and increase basket size. Our Scale Activations & Shopper Marketing plays a pivotal role in driving conversion for our brands, by bringing forward best-in-class programs and providing growth solutions for our customers. With a Customer and Shopper centric mindset, the Associate Scale Activations & Shopper Marketing Manager will support the team in working collaboratively with internal cross-functional colleagues and external agencies to help bring programs to fruition across the business and our respective Customer (Sales) Teams.



They will contribute by supporting with post analyses of scale activations and shopper programs and own the management of creative service requests that come through, working closely with our Design Team. This includes the end-to-end process oversight, briefing, management and obtaining necessary approvals (no design experience req.). The successful candidate is a motivated and organized individual who has a passion for driving joint value for our business, Customers and Shoppers (end users). Work closely with the Key Account Managers and lead the SMG initiatives across specific CBT groups, including being customer facing, contributing to the JBP planning process, and collaborating and building relationships directly with Customers' marketing teams Own and lead the SMG portfolio for specific banners across 2 CBT's
- Loblaws (Shoppers, Fortino's and Wholesale) and Sobeys (FreshCo, IGA, Longo's and Wholesale) Manage a multi-million dollar budget co-ordinating with Finance, Brand and Key Account Managers to balance spending across SMG, Trade and Brand Develop and execute annual plans for respective CBTs leveraging insights, strategy, and ROI analysis Work with the Design Team to develop Customer-specific omni activation design tactics, flyers, tribute ads, (among others), managing the process from start-to-end (crafting briefs when required) and obtaining all necessary design review approvals (Legal, Translation (if required), Regulatory etc.) to ensure the creative aligns with Brand standards and meets the usability requirements Collaborate with Brand Marketing teams to ensure alignment between brand messaging and shopper activations Brief agency partners and vendors to drive both large-scale programs and vendor specific initiatives to lead the execution of creative assets, promotions and activations Utilize the Nielsen data platform to evaluate program success and identify areas for improvement Successfully juggle multiple projects and deadlines;

📌 Associate Manager, Shopper Marketing (Toronto)
🏢 Mondelez International
📍 Toronto