Own how our apps are found and chosen on the App Store and Google Play: keywords, listings, screenshots and experiments, plus our paid campaigns on Apple Search Ads and Google Ads.
What you'll do
- Research keywords and write titles, subtitles, descriptions and keyword fields for both stores.
- Plan and run store experiments: Product Page Optimization and Custom Product Pages on the App Store, store listing experiments on Google Play.
- Brief and review screenshots, app previews and icons with design and engineering.
- Manage Apple Search Ads and Google Ads app campaigns: structure, keywords, bids, budgets and negative keywords.
- Measure what changed (rankings, conversion rate, cost per install, revenue) and report it clearly.
- Keep every listing and ad within Apple's and Google's policies.
What you bring
- 5+ years in app store optimization or mobile user acquisition.
- Hands-on experience with App Store Connect and Google Play Console.
- Apple Search Ads and Google Ads app campaigns you've managed with real budgets.
- Robust analytical skills and honest reporting: you say what worked and what didn't.
- Excellent writing: short, clear copy that persuades without overpromising.
Nice to have
- Writing store listings in French.
- Education or utility apps.
- SQL or spreadsheet modelling for cohorts and payback.
CA$160,000 – CA$190,000 base salary per year
AppGrowly is an equal opportunity employer. We welcome applications from people of every background, including Indigenous peoples, racialized people, women, people with disabilities and 2SLGBTQIA+ people.
Accommodations are available on request for candidates with disabilities at every stage of hiring. Tell us what you need in your application, or at any time after.
📌 Senior App Store Specialist (Canada)
🏢 AppGrowly
📍 Canada
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