Lead integrated marketing communications in Vaughan, combining creator partnerships, paid media strategy, and measurable campaigns across beauty and personal care brands.
This Director role shapes communications across an established and emerging brand portfolio. You will connect PR, influencer marketing, social media, content, paid media, and retailer media. The work aligns campaigns with product launches, brand priorities, and business objectives.
Key Responsibilities:
- Own integrated communications strategy across the brand portfolio
- Lead paid and earned influencer programs and negotiations
- Build scalable earned media and public relations programs
- Direct paid media strategy across upper-funnel channels
- Connect retailer media with broader communications plans
Requirements:
- Eight to ten or more years in integrated communications
- Beauty, personal care, or lifestyle brand experience preferred
- Bachelor’s degree in marketing, communications, or related field
- Experience managing teams, agencies, and multimillion-dollar budgets
- Ability to work four days weekly from Vaughan
Bring integrated communications leadership, creator expertise, and media strategy to measurable brand and commercial outcomes across Vaughan-based operations.
📌 Integrated Marketing Communications Director (Toronto)
🏢 RIM Recruitment Professionals
📍 Toronto
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