Own paid media strategy for urgent care clients using Google Ads, Meta, LinkedIn, and Microsoft Ads remotely across Canada, South Africa, or the USA.
As PPC Manager, Urgent Care at Blacksmith Agency, you manage paid media for urgent care groups operating many sites. You set targeting, make budget calls, shape roadmaps, and explain performance narratives directly to clients. The role focuses exclusively on paid media, while SEO has a separate strategist.
Key Responsibilities:
- Manage paid media across four advertising platforms
- Allocate budgets, adjust bids, and refine targeting
- Test creative and decide when campaigns should end
- Maintain trusted conversion tracking and attribution
- Own client roadmaps, reporting narratives, retention, and upsells
Requirements:
- Three or more years hands-on Google Ads experience
- Three or more years hands-on Meta campaign experience
- Demonstrated improvements in ROAS, CPA, or pipeline
- Agency experience managing several clients simultaneously
- Explicit spoken English for live United States client calls
Bring paid media judgment, performance marketing expertise, and urgent care understanding to Blacksmith Agency's multi-location clients.