Use consumer analytics and category insights to guide Canadian Ice Cream growth within The Magnum Ice Cream Company’s sales team. The Category Insights Associate Manager analyzes consumer, shopper, and point-of-sale data for portfolio and brand growth. This role translates diverse research into actionable recommendations and compelling stories. Partnerships span Marketing, Customer Development, and Category Strategy. Key Responsibilities:

Analyze point-of-sale trends, performance drivers, category opportunities, and risks Develop narratives influencing marketing and commercial strategies Integrate POS, panel, syndicated, loyalty, and primary research Oversee Nielsen, Numerator, and other syndicated research databases Track monthly performance and forecast share Requirements:

Three to five years in insights, analytics, or related fields Experience with large syndicated datasets, POS, and panel data Robust analytical ability translating data into actionable insights Bachelor’s degree required; Nielsen and Numerator preferred Foundational CPG understanding and strong storytelling skills Apply consumer analytics, research integration, and storytelling to shape Canadian Ice Cream portfolio and brand decisions.

📌 Canada Ice Cream Insights Manager (Vancouver)
🏢 Magnum Icc Sweden Supply
📍 Vancouver