Shape AI-led product marketing at MapsPeople in Markham or Richmond Hill, using positioning, storytelling, and go-to-market expertise for enterprise technology.

This full-time Product Marketing Manager role owns messaging, value propositions, launches, sales enablement, content, and events. You will translate indoor mapping, spatial intelligence, integrations, and AI capabilities into customer value. Working with Product Management, Sales, and Marketing, you will connect market insight to commercial strategy.

Key Responsibilities:

- Own positioning, messaging, personas, and competitive differentiation
- Develop go-to-market strategies for products and capabilities
- Create case studies, webinars, campaigns, and sales collateral




- Build enablement materials and train Sales teams
- Manage event programs, performance, and follow-up

Requirements:

- Five or more years of B2B software marketing experience
- Product marketing experience across launches and enablement
- Ability to translate technical products into business value
- Solid written communication and storytelling skills
- Hands-on AI use in marketing work

Bring product positioning, commercial storytelling, sales enablement, and AI marketing skills to MapsPeople’s enterprise growth.

📌 B Product Marketing Manager (Markham)
🏢 MapsPeople
📍 Markham