The RoleWe are looking for a sharp, creative Content Marketer who brings equal parts high-level strategic thinking and hands-on execution to join our team. You’ll own the lifecycle of our content — building on what’s already working, experimenting with fresh out-of-the-box concepts, and amplifying our brand across the entire prospect journey to drive real pipeline momentum. In a world saturated with generic AI-generated noise, this role is critical to ensuring HONK stands out. You will infuse our brand with authenticity and sharp human narrative, delivering high-impact content that connects with our audience.
Translate HONK’s business goals into a high-impact content strategy that builds brand authority and guides prospects seamlessly through every stage of the funnel.● Create, Distribute, & Amplify: Produce high-converting assets across multiple touchpoints — including deep-dive articles, case studies, product collateral, conference materials, campaigns,



and thought leadership pieces.● Partner closely with our external SEO/SEM agency to develop search-optimized content that ranks high on traditional search engines and establishes HONK as a primary authority in LLM-driven discovery.● Iterate & Scale: Continuously analyze content performance metrics. What You’ll Need to Succeed● Proven

Experience:
5+ years of experience in content strategy and copywriting, ideally within B2B SaaS, fintech, or payment platforms. Blank-Canvas Mindset: You excel at turning ambiguity into action. You've built content engines from the ground up before and are comfortable setting the strategy, standards, and workflow when there’s no playbook in place.● Creative Grit: You dislike cliches and cookie-cutter jargon and buzzwords. You enjoy testing recent angles, media, and formats that grab attention and stand out amongst the AI slop. #

📌 Marketing Specialist (Canada)
🏢 Honk Mobile
📍 Canada