The Driving Force Group of Companies is a network of world-class transportation and fleet management solutions companies. We’re proud to be an Alberta success story that began in a rented office above a small service station. We are currently looking for a Digital Marketing Coordinator at our Edmonton corporate location. You understand how paid search, social, email, SEO, and landing pages work together to build a pipeline, and you manage them as a connected system rather than a collection of individual channels. You’re as comfortable in a spreadsheet as you are in a campaign dashboard and use data to make recommendations and tell the story of what’s working and what isn’t in a way that stakeholders can act on. You’re a natural collaborator who understands that great digital marketing doesn’t happen in isolation. Plan, execute, manage, and optimize digital marketing campaigns across paid search, display, social media, email, and other digital channels, driving brand awareness, website traffic, and a sustained pipeline of quality leads across the organization’s brands. Monitor, analyze, and report on campaign performance, turning data into clear insights, identifying opportunities, and making continuous optimization decisions that improve results and demonstrate measurable return on investment. Oversee third-party digital marketing vendor relationships, advertising platform contracts, and service provider performance reviews, ensuring every external partner is delivering value and held accountable to agreed standards. Support website performance and SEO, manage email marketing campaigns including segmentation and automation, and coordinate the accuracy of online vehicle inventory across company websites and third-party listing platforms.



Work closely with internal stakeholders to build and maintain a coordinated digital marketing calendar that supports seasonal campaigns, promotions, and sales initiatives, while ensuring all digital activity stays on budget, on brand, and in compliance with applicable privacy and advertising requirements. 3 to 5 years of hands-on digital marketing experience, backed by a post-secondary degree or diploma in Digital Marketing or a related field with a demonstrated track record of running campaigns that delivered measurable results across multiple channels. ~ Proven ability to manage paid search, display, social media, and email campaigns end to end, including campaign setup, audience targeting, budget allocation, creative coordination, A/B testing, and ongoing performance optimization. ~ Experience with marketing automation and CRM tools, solid working knowledge of SEO principles and social media platforms, and the analytical skills to translate performance data into practical decisions and clear reporting for stakeholders. ~ Strong project management skills and the ability to manage multiple campaigns, competing priorities, and vendor relationships simultaneously with excellent written and verbal communication skills and a collaborative approach that makes you an effective partner across departments. ~ Experience managing marketing budgets with discipline and accountability, automotive industry experience is a meaningful asset that will set you apart. Competitive wages and flexible benefits. ~ Learning and growth opportunities. ~ Paid vacation and wellness time. ~ The Driving Force Groups of Companies values diversity and is committed to providing equal opportunities in the workplace. The Driving Force Group of Companies has been made aware that fraudulent third-party websites are reposting our job ads to attempt to farm and abuse applicant data.

📌 Digital Marketing (Canada)
🏢 The Driving Force Group of Companies
📍 Canada