At CoLab, we help mechanical engineering teams bring life-changing products to market years sooner. We build AI for engineers designing cars, medical devices, and jet engines. Products this complex aren't sketched and sent to production. That's how our AI helps manufacturers like Bobcat, Triumph Motorcycles, and GE Appliances make better decisions, eliminate rework cycles, and get to market faster. John’s, Newfoundland, CoLab started with one customer in 2018. Since then we’ve raised a $72M Series C, been named the 57th fastest growing company in North America by Deloitte (Fast 500™), signed multi-year AI partnerships with companies like Bombardier, and grown to a team of 250+. CoLab is hiring a Senior Director of Brand Marketing to lead brand design, multimedia, brand content, and communications. If you are a passionate operator with insanely high standards, this is an opportunity to build an organization you can be proud of — with a clear philosophy, operating model, creative process, and reputation inside CoLab. This is your chance to make technical ideas feel consequential: to take something complex and create work that makes people understand why it matters and want to be part of the future it represents. You might watch a video six times before finally realizing the first five seconds are wrong, then sit with the producer until you figure out what will make them right. You can walk into a room where an ambitious creative idea feels too big, make the strategic case for it, and get executives excited to take the bet. Shape CoLab’s brand function across design, multimedia, brand content, communications, and campaigns.



Establish the standards, operating model, and creative processes that enable exceptional work without turning the team into an internal creative-services desk. Stay close enough to the work to know when something is almost right but not right and help the team make it better. Create memorable campaigns that make technical ideas feel consequential Partner with Product Marketing to identify the ideas CoLab should amplify, then turn them into bold, integrated campaigns. Push beyond safe creative when the strategy warrants it, and build the internal support required to take bigger bets. Own a cohesive communications strategy for our CEO, CTO, and Chief Strategy Officer across earned media, bylines, social, conferences, and CoLab events. Lead and develop a multidisciplinary team spanning brand design, multimedia, content, and communications. Give transparent feedback, create shared context, and help talented specialists do the best work of their careers. 10+ years of experience across brand marketing, creative strategy, communications, design, or related disciplines, including meaningful ownership of a brand or creative function. ~ Experience leading multidisciplinary teams across several of the following: design, video, content, communications,



production, and campaigns. ~ You care about the big idea and the five-second edit. ~ Experience making complex or technical subject matter (B2B software, AI, engineering, manufacturing, or another technically complex category) compelling without oversimplifying it. CoLab cares deeply about diversity, equity, and inclusion. If you choose to respond, we are able to address you correctly and you are helping us to build a more diverse and equitable CoLab. For government reporting purposes, we ask candidates to respond to the below self-identification survey.
As set forth in CoLab Software’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.
An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.
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📌 Senior Director, Medical Marketing (Canada)
🏢 CoLab Software
📍 Canada