Job Responsibility:

Job Title: Program Specialist

Status: Permanent

Reporting to: Director of Retail and Content Marketing

Location: Ottawa, ON

About Lee Valley:

Since 1978, Lee Valley has recognized that woodworking and gardening are not just hobbies, but are for many a lifestyle choice. Lee Valley Tools enjoys a proud 45-year history of providing high-quality woodworking, gardening, hobby, hardware, gift and seasonal merchandise to customers worldwide. Our customer service is renowned. We pride ourselves on providing quality in all products, whether developed and manufactured internally or sourced elsewhere.

A position at Lee Valley is more than just a job - we honor the time and dedication that our people give by providing sustained and meaningful employment and we strive to provide an environment where learning and development are encouraged.

Opportunity:

The Program Specialist will work across internal teams including content, brand and product development and will contribute to the overall success of program launches. You will host program kick-off meetings and collaborate with the marketing team to ensure overall execution. You will oversee programs across our lines of business including woodworking, garden, kitchen, home and leisure. You will seek to understand processes and policies and contribute to optimizing them. You will be responsible for launching and the success of programs. This role reports to the Director of Retail and Content Marketing.

Key Responsibilities:

- Liaise closely with creative and content teams to plan and execute programs.




- Analyze and report the performance to quantify the effectiveness of programs and drive scalable learnings.
- Work closely in a cross-functional marketing department to achieve timely execution of all aspects of programs.
- Work with product and marketing teams to build automated and scalable solutions to drive program performance.
- Manage your programs in the Marketing Calendar.
- Meet weekly with stakeholders of programs to ensure workback schedules are on schedule.
- Be an excellent team player and partner.
- Are a highly organized self-starter with meticulous attention to detail, methodical in approach to projects and problems, resourceful, and works well in a fast-paced creative and marketing workplace.
- Excellent copywriting skills and project management skills.

Job Specific Skills:

- 3+ years of non-internship professional experience in marketing.
- Experience directly devising and executing large-scale programs.
- Bachelor's degree or equivalent.
- Must be able to work in office.
- Strong knowledge of budgeting, researching, and report writing.
- Good time management and organizational skills.
- Relevant training and/or certifications as a Program Specialist.

Knowledge and Skills:

- Maintains stable, routine working relationships internally.
- Makes and implements straightforward decisions within defined standard or procedures/practice, based on practical experience and common sense. Asks questions from routine sources to clarify situation. Employee may take decisions on quality and accuracy.
- Advanced comfort with analysis including use of products/features such as MS Excel, pivot tables, v-lookups, and macros.

📌 Marketing Programs Specialist (Ottawa)
🏢 Lee Valley Tools
📍 Ottawa