Lead omnichannel media planning with analytical rigour and confident client communication for an independently owned marketing agency. Support Canadian and U.S. clients. This individual-contributor Manager role combines strategic thinking, hands-on campaign delivery, and client leadership. You will support a major beverage account while leading media work for assigned clients. The remit spans paid social, search, programmatic, retail media, and online video. Key Responsibilities:

Drive media strategy, brief responses, allocations, presentations, and reporting Build plans and evaluate vendor proposals for quarterly programs Manage omnichannel campaigns across shopper customer journeys Coordinate trafficking, tracking briefs, launch checklists, and monitoring Maintain spend,



reconcile invoices, and flag scope changes Requirements:

Six-plus years of media and shopper-channel planning experience Manager-level ownership within a robust agency background Understanding of Canadian retail media and shopper ecosystems Digital planning experience across paid social, search, and programmatic Budget management, vendor negotiation, and AI workflow skills Bring omnichannel planning, client leadership, digital media, and budget control expertise to assigned campaigns and accounts.

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📌 Omnichannel Media Planning Manager (Toronto)
🏢 AIP Connect
📍 Toronto