Lead data-driven client engagement marketing for Everyday Banking at RBC in Toronto, creating personalized experiences across Canada. This full-time contract role runs 37.5 hours weekly.
As Marketing Manager, you will execute targeted campaigns using consumer insights, creative development, and campaign performance reporting. The one-year fixed-term contract requires five or more years of experience in engagement and targeted strategies. You will partner with cross-functional and technical teams to deliver sophisticated marketing experiences across digital and physical channels. The work connects data insights with marketing strategies, client journeys, and measurable retention and engagement outcomes.
Key Responsibilities: Execute targeted campaigns across retention and engagement initiatives
Architect personalized experiences with technical and cross-functional partners




Manage campaign execution across owned digital and physical channels
Develop insight-driven briefs and strategic campaign frameworks
Report performance, manage budgets, and recommend optimizations
Requirements: University degree in Marketing or Communications
Five or more years of targeted engagement marketing experience
Experience working in cross-functional environments
Ability to translate data insights into marketing strategies
Robust project management and organizational skills
Shape RBC Everyday Banking engagement through data insights, creative campaigns, precise execution, and strong stakeholder project management.

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📌 Everyday Banking Marketing Manager (Ontario)
🏢 Royal Bank of Canada
📍 Ontario