26 Oct
|
Alberta Blue Cross
|
Alberta
26 Oct
Alberta Blue Cross
Alberta
Lead integrated marketing campaigns at Alberta Blue Cross® using strategic planning, project management, and audience insights in a hybrid work environment.
This 12-month temporary Marketing Advisor role supports the group advantages business through coordinated marketing initiatives. You will translate business objectives and market insights into practical strategies, recommendations, and measurable plans. The work spans campaign execution, stakeholder collaboration, performance optimization, budgets, and creative development.
Key Responsibilities: Translate objectives and audience needs into integrated marketing plans
Coordinate digital, social, email, print, events, and sales enablement
Manage timelines, budgets, dependencies, deliverables, and approvals
Analyze campaign results and recommend performance improvements
Coach coordinators and share marketing tools and best practices
Requirements: Marketing, advertising, communications, or related post-secondary education
Minimum five years of progressive marketing experience
Experience leading integrated campaigns and complex projects independently
Strong communication, relationship-building, organizational, and project management skills
Understanding of automation, segmentation, customer journeys, and marketing technology
Apply strategic marketing judgment, campaign leadership, and measurable optimization skills supporting Alberta Blue Cross® group benefits.
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📌 Integrated Marketing Campaign Advisor (Alberta)
🏢 Alberta Blue Cross
📍 Alberta