Shape high-profile sponsorship investments at Desjardins through strategic thinking, analytics, and commercial acumen in a hybrid Toronto role. Lead partnerships supporting brand and business priorities. As Senior Advisor, Brand Sponsorships, you will manage provincial and national sponsorship investments within a complex organization. You will evaluate opportunities, develop recommendations, negotiate agreements, and lead integrated activation programs. The work includes governance, coaching, and portfolio evolution. Key Responsibilities:

Evaluate sponsorship opportunities against strategy, priorities, values, audiences, and trends Lead negotiations, contracts, renewals, compliance, budgets, and payments Develop partnership strategies with cross-functional internal stakeholders Build relationships, govern projects, resolve issues,



and deliver commitments Measure performance through KPIs, analytics, and stakeholder feedback Requirements:

Bachelor's degree in business, marketing, communications, or related field Minimum seven years' relevant sponsorship or partnership marketing experience Advanced sponsorship strategy experience delivering measurable results Advanced project management, commercial acumen, and risk management Advanced English proficiency and data-informed strategic recommendation skills Bring sponsorship strategy, partnership leadership, analytics, and commercial judgment to Desjardins' evolving brand investment portfolio.

#J-18808-Ljbffr

📌 Senior Brand Sponsorship Strategy Advisor (Aurora)
🏢 Relevance
📍 Aurora