Job Description
Overview COSReady is a Canada-based B2B AI startup building technology products for the beauty and wellness service industry. We are looking for a Marketing & Growth Coordinator to support merchant acquisition, brand development, content marketing, digital campaigns, user activation, and day-to-day growth execution. This is not a purely social media or content creation position. The successful candidate will contribute directly to business growth by identifying potential merchants, supporting outreach campaigns, tracking leads, following up with prospects, improving conversion, and helping onboard businesses onto the platform. This role is suitable for someone who is hands-on, organized, results-oriented, and comfortable working in a fast-moving startup environment. You should be able to move between content creation, campaign execution, data tracking, merchant communication, and administrative coordination.

Key Responsibilities
Growth and Merchant Acquisition Identify and research beauty and wellness businesses that may benefit from COSReady’s platform Build and maintain merchant lead lists, outreach records, follow-up schedules, and conversion tracking Support merchant acquisition through email, phone, social media, direct messaging, local visits, events, and partnership outreach Communicate COSReady’s value proposition clearly to prospective merchants Follow up with interested businesses and support them through registration, profile completion, onboarding, and early platform activation Collect merchant feedback, identify common objections, and report market insights to the founder and product team Track growth metrics, including leads generated, outreach completed, responses, meetings, registrations, onboarding progress, and activated merchants Support local merchant outreach initiatives across the Greater Toronto Area Content and Social Media Marketing Manage and coordinate bilingual social media channels, including Instagram, TikTok, Xiaohongshu / RedNote, WeChat, Facebook, and blog content Develop content calendars aligned with merchant acquisition, brand awareness, product education, and user growth objectives Create and publish content such as social media posts, merchant features, short-form videos, platform tutorials, promotional campaigns, and educational content Coordinate merchant visits, interviews, photography, video shoots, and business-feature content Write clear captions, campaign copy, blog content, outreach materials, and marketing communications Maintain consistent brand messaging across English and Chinese marketing channels SEO, GEO, and Digital Visibility Support SEO, GEO, content marketing, local search visibility,



and website traffic growth Assist with keyword research, blog planning, landing-page content, merchant profile optimization, and local directory growth Help improve COSReady’s visibility across traditional search engines, AI-powered search tools, social platforms, and local business discovery channels Monitor website traffic, content performance, search visibility, and user behaviour using tools such as Google Analytics and Google Search Console Digital Campaigns and Marketing Operations Support Google, Meta, social media, and other paid advertising campaigns Assist with campaign setup, audience research, creative coordination, performance tracking, and optimization Participate in email marketing, webinars, merchant education campaigns, referral initiatives, and promotional programs Support CRM management, marketing automation, lead-nurturing workflows, and follow-up communications Assist with the preparation of flyers, presentation materials, event materials, merchant onboarding resources, and promotional assets Coordinate trade shows, community events, merchant visits, webinars, and partnership activities Reporting and Administration Prepare daily and weekly marketing and growth updates Maintain organized records of campaigns, leads, merchant communications, content assets, budgets, and performance results Monitor market trends, competitors, merchant feedback, campaign performance, and user growth data Help establish repeatable marketing processes, reporting templates, outreach scripts, and campaign workflows Provide administrative and coordination support to the founder and core team as required Qualifications 3 or more years of marketing, growth, digital marketing, or related experience in North America Fluent English communication skills, with strong written and verbal ability Practical experience with social media management, content marketing, SEO, GEO, digital campaigns, or user acquisition Familiarity with platforms such as Instagram, TikTok, Facebook, Xiaohongshu / RedNote, WeChat, and content management systems Basic understanding of lead generation, conversion funnels, CRM management, customer acquisition,



and performance reporting Comfortable communicating directly with local business owners and participating in merchant outreach Able to manage multiple priorities and complete tasks independently Strong attention to detail, organization, follow-through, and execution speed Comfortable working with changing priorities in a startup or small-team environment Must be based in Canada and legally eligible to work in Canada Preferred Qualifications Experience with SaaS, AI, marketplace, platform-based, or B2B technology products Experience in the beauty, wellness, salon, spa, medical aesthetics, or local service-business industry Experience with merchant acquisition, business development, partnerships, community outreach, or local sales support Experience with Google Ads, Meta Ads, Google Analytics, Google Search Console, CRM systems, email marketing platforms, or marketing automation tools Graphic design, photography, short-form video production, or video-editing ability Experience organizing webinars, events, trade shows, partnership campaigns, or local business promotions Experience working directly with founders or within an early-stage startup Chinese language ability is a strong asset because of our target market and current content channels What We Are Looking For A strong candidate will be willing to execute rather than only make recommendations. You should be comfortable researching merchants, creating content, sending outreach messages, following up with leads, reviewing campaign data, visiting businesses when required, and helping improve the process based on results. You should also be interested in understanding the product and demonstrating how COSReady helps beauty and wellness businesses improve their online presence, customer discovery, booking operations, and business growth. Work Arrangement Full-time or part-time options may be considered Remote-first during the early stage Hybrid or on-site work may be required as the company grows Greater Toronto Area candidates are strongly preferred because the role includes local merchant outreach, business visits, content production, and event support Direct collaboration with the founder and core team Application Requirements Please submit your resume and briefly describe your experience with: Digital marketing and social media management Lead generation, user acquisition, or business outreach SEO, GEO, paid advertising, CRM, or marketing automation Content creation, graphic design, or video production Working with local businesses, SaaS products, startups, or the beauty and wellness industry Please include a portfolio, social media account, campaign example, writing sample, or other relevant work samples where available. Pay: $40,400.00-$52,000.00 per year

Advantages:
- Employee stock purchase plan
- Profit sharing Work

Location:
In person

📌 Marketing & Growth Coordinator (Toronto)
🏢 COSReady
📍 Toronto