We seek self‑motivated team players who appreciate a performance‑driven work setting rooted in creativity, professional development, integrity, and open communication. Reporting to the VP of Marketing, the Technical Marketing Coordinator will focus on the technical backbone of marketing, owning systems, automation, and performance tracking. You will work closely with marketing, sales, and product teams to ensure campaigns are powered by accurate data, efficient workflows, and scalable infrastructure. This role is ideal for someone who enjoys the intersection of marketing and technology and wants to drive efficiency through systems and automation. Marketing Technology & CRM Management Own and manage CRM systems (HubSpot, Maximizer, etc.), including data hygiene, segmentation, and workflows Build and maintain lead routing, scoring models, and lifecycle stages Support revenue operations and ensure alignment between marketing and sales systems Marketing Automation & Email Systems Build, optimize, and manage email marketing automations and nurture sequences Website & Technical Infrastructure Own website and landing page infrastructure (CMS platforms such as Webflow, WordPress, HubSpot) Implement tracking, forms,



and integrations across marketing systems Conduct A/B testing and optimize conversion rates AI Workflows & Process Optimization Design and implement AI-driven workflows to improve marketing efficiency Identify opportunities to automate repetitive marketing processes Support experimentation with new AI tools and use cases Data Analysis & Reporting Build and maintain dashboards to track campaign performance and funnel metrics Analyze campaign data and provide actionable insights Ensure data accuracy across systems and reporting tools 2+ years of experience in marketing operations, marketing technology, or a similar role ~ Strong experience with CRM systems (HubSpot preferred) ~ Experience with marketing automation platforms and email systems ~ Familiarity with CMS platforms and basic HTML/CSS (e.g., WordPress, Webflow, HubSpot CMS) ~ Proficiency in Google Workspace and project management tools (Asana, ClickUp, Notion) ~ Web development skills and experience building landing pages ~ Experience with AI tools or automation workflows is a strong asset ~ Familiarity with CRM systems (HubSpot, Salesforce, etc.) Familiarity with Google Analytics and marketing attribution Experience running A/B tests and supporting CRO initiatives Experience working with marketing operations tools Competitive salaries with RRSP matching program Generous paid vacation and sick days Budget for courses, books, and personal development Team building events, happy hours, and off‑sites Parental leave benefits We do not discriminate based on race, faith, colour, cultural background, gender, sexual orientation, age, marital status, or disability status. Salary Range: $60,000 CAD – $70,000 CAD #

📌 Technical Marketing Coordinator (Canada)
🏢 Maximizer
📍 Canada