Who you are

- BS / BA college degree in Finance, Accounting, Economics, or a related field, or relevant experience

- 3+ years of experience in FP&A;, corporate finance, investment banking, consulting, or public accounting;

experience in SaaS or a subscription business is preferred

- Strong proficiency in Excel or Google Sheets, including building models from raw data

- Have a working understanding of SaaS metrics such as ARR, NRR, GRR, churn, and renewals, and can trace them back to source data in Salesforce and the data warehouse

- Enjoy partnering with Sales, Marketing, and Customer Success leaders and can explain financial results in plain terms to non-finance audiences

- Notice manual work and fix it, whether with SQL, spreadsheet automation, or AI tools

- Bring accounting fluency, including accruals and the monthly close; a CPA and a Big 4 background is preferred

- Stay curious and open to growth — demonstrating a proactive embrace of AI, and actively building and applying fluency in emerging technologies to elevate how we work, drive faster outcomes, and expand collective impact

What the job involves

- We’re looking for a Financial Analyst, GTM to help us give our go-to-market leaders one trusted view of spend, bookings, and renewals, and make planning faster and less manual as we scale

- Reporting to the Director of Corporate Finance

- Own the GTM expense plan and forecast, covering headcount and non-headcount spend, and turn it into executive-ready commentary for Sales, Marketing, and Customer Success leaders on variances, risks, and investment tradeoffs

- Manage GTM headcount planning and capacity, including hiring plans,



ratios such as quota-carrying reps to sales support, and attrition, and flag drift from targets before it affects the forecast

- Reduce manual effort in planning by improving Workday and Adaptive Planning workflows, removing manual tagging, and setting materiality thresholds so non-headcount forecast updates focus on spend that moves the outlook

- Own the single source of truth for ARR and ATR across our Sales and Self-Serve models, auditing the ARR in Salesforce and the data warehouse, documenting metric definitions, and resolving breaks with Revenue Operations, Data and/or Accounting

- Run the monthly churn, renewal, and write-off review with GTM partners, preparing the analysis, root-cause commentary, and forecast implications leaders use to make decisions

- Synthesize multi-source data from Salesforce, the data warehouse, Workday, and NetSuite into transparent metrics, KPIs, and business narratives that inform GTM leadership decisions

- Build working relationships across Finance, Accounting, Procurement, and GTM to drive alignment without formal authority, and automate recurring reporting with SQL, spreadsheets, and AI tools

The application process

- Application deadline: applications accepted on an ongoing basis until position is closed and filled

- This posting is for an existing vacancy

- Reporting to the Director of Corporate Finance

Benefits

- Modern & inclusive healthcare coverage

- Retirement saving matches and financial planning

- Flexible paid time off

- Annual retreat and offsites

- WFH Office setup budget

- Health and wellness stipend
- Remote work reimbursements for phone & wifi

- Webflow subscription discount
- Remote-first flexibility

📌 Financial Analyst (Canada)
🏢 Webflow
📍 Canada