AV-X is growing, and we’re looking for an experienced sales professional to help lead that growth.

We design, integrate, and support commercial audiovisual systems, from meeting rooms and corporate offices to council chambers and hospitality spaces. We’re looking for someone who can open doors, understand client needs, and turn opportunities into lasting business relationships.

THE ROLE

Based out of our Whitby office, you’ll take ownership of developing recent business and growing key accounts across the GTA and Southern Ontario. You’ll work directly with company leadership, engineering, and project delivery teams to bring clients practical, well-designed AV solutions.

This is a hands-on selling role with the opportunity to help shape our sales strategy and support the development of our sales team.

WHAT YOU'LL DO

- Build relationships with end users, general contractors, electrical contractors, consultants, and property managers.
- Grow existing accounts through new installations, upgrades, and ongoing service.
- Manage the sales process from prospecting and discovery through proposals, negotiation, and closing.
- Work with our technical team to develop scopes, budgets, and proposals.
- Identify and qualify tender opportunities.
- Maintain an accurate sales pipeline, forecasts, and client records.
- Meet agreed sales and gross-profit targets.
- Coordinate clear handoffs to project delivery and maintain client relationships.

WHAT YOU BRING

- A proven record in commercial AV sales or a closely related technology integration field.




- Confidence developing new business and managing complex project sales.
- Familiarity with conferencing systems, audio, video distribution, control systems, and AV networking.
- Strong communication, proposal writing, and negotiation skills.
- Sound judgment around pricing, margins, and qualifying opportunities.
- The ability to work independently and collaborate with technical and operations teams.
- A valid driver’s licence and the ability to travel throughout the GTA and Southern Ontario.

Experience with Crestron, Q-SYS, Shure, Biamp, Microsoft Teams Rooms, or similar platforms is an asset.

COMPENSATION

$60,000 annual base salary, plus 5% commission on gross sales.

Commission is paid in stages aligned with each project’s billing cycle: 40%, 30%, 20%, and 10% of the total commission.

For example, a $100,000 sale earns $5,000 in commission:

- First billing stage: $2,000.
- Second billing stage: $1,500.
- Third billing stage: $1,000.
- Final billing stage: $500.

At $1 million in annual sales, the compensation structure yields $110,000 in total earnings: $60,000 base salary plus $50,000 commission.

WHY AV-X?

You’ll have direct access to decision-makers, an experienced technical team behind you, and the opportunity to make a visible impact in a growing company.

Pay: $30.00-$56.21 per hour

Expected hours: 40.0 per week

Benefits:

- Dental care
- Extended health care
- Mileage reimbursement
- Paid time off
- Vision care

Work Location: In person

📌 Lead Sales Representative — Commercial Audio Visual (Whitby)
🏢 AV-X
📍 Whitby