25 Oct
|
AirAdvisor
|
Canada
Direct message the job poster from AirAdvisor
️ Join AirAdvisor – Innovate, Lead, and Make an Impact, and work remotely from anywhere in the world️
*In your CV, please focus on results that you have achieved thanks to campaigns managed by you, ideally in absolute numbers or percentages (revenue increase, no. of new customers, decreased CPA/CAC, ROAS, etc.). This is a role in which performance matters; if you do not report on your achievements, how will we know that you are good at what you are doing?
* Please, apply if you can work at least 3-4 hours in CEST and/or UAE time zones daily.*
About Us
️At AirAdvisor , we are dedicated to ensuring air travelers receive the compensation they are entitled to for flight disruptions. Whether it’s a delay, cancellation, missed connection , or an airline-related issue like overbooking . In June 2025, we launched a new service for baggage claims for lost and destroyed luggage . We are present in the EU, UK, and other international markets, focusing on protecting air passenger rights globally. We have successfully processed over 470,000 claims for clients from 221 countries , learning a 4.6-star rating from 22,000+ reviews . Currently operating in 21 languages (with 9 more forthcoming this year), AirAdvisor is an ambitious and fast-growing startup with a clear vision for international expansion, and we plan to reach 1 million claims by the end of 2026. ️
We are seeking a highly skilled and data-driven GoogleAds and Performance Marketing Manager / PPC (Pay Per Click) Expert to lead our digital marketing efforts. The primary focus will be on managing and optimizing Google Ads , Bing Ads , and Social Media Ads .. The ideal candidate will have a proven track record in driving customer acquisition, retention, and revenue growth through performance marketing strategies.
What You Bring:
- Strong experience in performance marketing, growth roles , or digital consumer brands
- Expertise in GoogleAds, Bing Ads, and Social Media Ads
- Strong knowledge of website analytics tools (e.g., Google Analytics, WebTrends )
- Experience in A/B testing, multivariate experiments, and campaign optimization
- Proven ability to manage paid acquisition campaigns and budgets
- Data-driven mindset with a focus on growth, ROAS, ROI, and optimisation towards CPA targets.
- Strong understanding of competitor analysis, localization, and content development best practices
- Experience in EU, UK, US, and or Canadian markets is a must-have condition.
- Ability to not only design performance marketing solutions but also execute them successfully
- Ability to transform complex ideas into a clear and compelling narrative
- Strategic thinker with logical and data-driven approaches to work and business
- LegalTech, TravelTech, and Travel Arrangements industries experience is a strong advantage
What You Will Do:
- Develop and execute performance marketing strategies to drive customer acquisition, retention, and revenue growth for multiple accounts/markets
- Manage and optimize Google Ads, Bing Ads, and paid social media campaigns (Facebook, Instagram, LinkedIn, TikTok)
- Oversee display, programmatic advertising, and retargeting strategies
- Optimize email marketing and retargeting campaigns to enhance customer journeys
- Conduct customer segmentation, competitor analysis, and localization for targeted campaigns
- Track and analyze campaign performance using tools like Google Analytics
- Use data insights to optimize campaigns, reallocate budgets, and refine creatives
- Conduct A/B and multivariate testing to improve ad performance and conversion rates
- Collaborate with creative and cross-functional teams to develop high-performing campaigns
- Evaluate and implement marketing tools and automation for efficiency and scalability
- Stay updated on industry trends and experiment with recent channels and tactics
- Present performance reports to leadership, highlighting wins and opportunities
- Directly cooperate with the CEO
Who you are as a person:
- Self-aware , honest , and able to take responsibility for mistakes while driving
📌 GoogleAds & Paid Social Manager (Canada)
🏢 AirAdvisor
📍 Canada