Lead the sales and financial teams at Bruce Hyundai in New Minas, Nova Scotia as a General Sales Manager. Drive operational efficiency and ensure exceptional experiences for customers in this full-time, in office role. In this pivotal role, you will oversee a team of 12 professionals, including sales consultants and financial managers. Your priority will be optimizing sales performance, managing showroom operations, and enhancing inventory turnover. With a foundation built on teamwork and transparency, you’ll continue to maintain our award-winning culture while achieving impressive customer satisfaction.

Key Responsibilities
• Lead, coach, and motivate sales and finance teams
• Manage sales floor traffic and desk deals daily




• Maximize financial product penetration and lender relations
• Collaborate on inventory management and pricing strategies
• Set sales targets and conduct performance reviews

Requirements:
• Minimum 3 years of experience in automotive leadership
• Solid understanding of financial products and deal structuring
• High energy and presence on the showroom floor
• Passion for coaching and team development
• Proficient with automotive CRM and digital tools Leverage your leadership skills to elevate Bruce Hyundai’s sales and customer service excellence.

📌 Dynamic General Sales Manager at Bruce Hyundai (New Minas)
🏢 Bruce Automotive Group
📍 New Minas