Shape digital media strategy at WPP Media through campaign planning, optimization, and explicit recommendations across channels. Work in a hybrid model, typically four office days weekly.

As a Senior Media Planner, you will develop client-specific plans and evaluate strategies against business goals and competition. The work spans digital campaign execution, client communication, budget compliance, and collaboration with planning, buying, performance, and business lead teams.

Key Responsibilities:

- Develop holistic media plans across all media channels
- Execute and oversee digital media campaigns
- Present media recommendations and points of view to clients
- Optimize campaigns and make strategic changes
- Track expenditures and maintain client requests

Requirements:

- Minimum three-plus years of related media experience
- Digital planning or buying experience within an established media agency
- Degree or diploma in media, marketing, business, or related field
- Understanding of digital channels and buying methods
- Proficiency with syndicated tools and Microsoft Office Suite

Bring strategic planning, digital campaign management, and client communication expertise to WPP Media’s media investment teams.

📌 Senior Digital Media Planner (Toronto)
🏢 WPP Media
📍 Toronto