Media Planner Campaign Strategy (Canada)

Media Planner Campaign Strategy (Canada)

25 Oct
|
Publicis Groupe
|
Canada

25 Oct

Publicis Groupe

Canada

Shape data-driven media plans at Starcom, using human insights and campaign analysis to deliver client objectives across integrated channels.

As a Media Planner, you will develop and implement plans from strategic development through execution. You will analyze marketing, competitive, industry, client, and human insight data. The work includes budget allocation, campaign optimization, performance documentation, and communication with specialist teams across Publicis Media.

Key Responsibilities:

- Gather and analyze marketing, client, industry, and competitive data
- Recommend multimedia budget allocations and strategic media plans
- Maintain campaigns, quality control, and performance documents
- Present plans to client brand groups with guidance




- Track budgets and support accurate monthly client billing

Requirements:

- Bachelor's degree in advertising, marketing, business, or communications preferred
- One to three years of media experience
- Solid written, verbal communication, and presentation skills
- Demonstrated negotiation, critical thinking, and problem-solving abilities
- Media research, reporting, Excel, Word, and PowerPoint proficiency

Apply media planning, analytical thinking, negotiation, and communication skills to advance client campaigns at Starcom.

📌 Media Planner Campaign Strategy (Canada)
🏢 Publicis Groupe
📍 Canada

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