25 Oct
|
Varicent
|
Edmonton
Lead customer expansion campaigns at Varicent using lifecycle marketing and data-driven optimization across coordinated channels and teams. Drive measurable growth within existing accounts.
As a senior B2B marketing manager, you will shape campaigns supporting cross-sell, upsell, adoption, retention, and pipeline growth. You will partner with Customer Success, Sales, Product Marketing, Content, Digital Marketing, Marketing Operations, Revenue Operations, and Partner teams. The work combines strategy, execution, stakeholder alignment, and performance analysis throughout the customer lifecycle.
Key Responsibilities:
- Design integrated campaigns across email, digital, webinars, events, and
📌 Senior Customer Expansion Campaign Manager (Edmonton)
🏢 Varicent
📍 Edmonton