Requirements

Shape the future of philanthropy, sponsorships, and experiential marketing at Desjardins. As a Senior Advisor, you will lead the development and execution of strategic partnership opportunities across Ontario, Atlantic, and Western (OAW) Canada, helping advance Desjardins' business objectives, brand visibility, community engagement, and member/client experience. Working closely with your Quebec counterpart, you will help drive a cohesive national approach, align strategic priorities, and maximize the impact of partnership investments across regions. Leveraging your strong market insight, relationship-building expertise, and strategic thinking, you will identify and secure high-value partnership opportunities, lead complex negotiations, and provide recommendations that deliver measurable business and community impact. In collaboration with internal stakeholders, Team Leads, and the Practice Leader, you will play a key role in shaping portfolio strategy, optimising performance, and ensuring initiatives align with organisational priorities, governance requirements, and industry best practices. More specifically, you will be required to: Identify and cultivate strategic philanthropy, sponsorship, and experiential marketing opportunities that advance business objectives, strengthen brand presence, and deliver meaningful community impact Develop and maintain strong relationships with key partners, agencies, community organisations, suppliers, and industry stakeholders to support portfolio growth and long-term success Monitor market trends, emerging opportunities, and industry developments to provide insights and recommendations that drive innovation and competitive advantage Prepare compelling business cases and strategic recommendations to support investment decisions, partnership selection,



and portfolio optimisation Complex lead partnership and sponsorship negotiations, from prospect assessment through contract execution, ensuring maximum value, audience engagement, and business outcomes Act as a trusted advisor to internal stakeholders by providing expert guidance on partnership strategy, activation planning, risk management, and investment prioritization Measure and evaluate partnership performance, analyse results, and deliver actionable insights and reporting to optimise portfolio effectiveness and return on investment Collaborate with cross-functional teams to ensure partnership activities align with governance requirements, organisational values, brand standards, and strategic priorities while fostering a culture of continuous improvement and knowledge sharing. Requirements

Shape the future of philanthropy, sponsorships, and experiential marketing at Desjardins. As a Senior Advisor, you will lead the development and execution of strategic partnership opportunities across Ontario, Atlantic, and Western (OAW) Canada, helping advance Desjardins' business objectives, brand visibility, community engagement, and member/client experience. Working closely with your Quebec counterpart, you will help drive a cohesive national approach, align strategic priorities, and maximize the impact of partnership investments across regions. Leveraging your strong market insight, relationship-building expertise,



and strategic thinking, you will identify and secure high-value partnership opportunities, lead complex negotiations, and provide recommendations that deliver measurable business and community impact. In collaboration with internal stakeholders, Team Leads, and the Practice Leader, you will play a key role in shaping portfolio strategy, optimising performance, and ensuring initiatives align with organisational priorities, governance requirements, and industry best practices. More specifically, you will be required to: Identify and cultivate strategic philanthropy, sponsorship, and experiential marketing opportunities that advance business objectives, strengthen brand presence, and deliver meaningful community impact Develop and maintain strong relationships with key partners, agencies, community organisations, suppliers, and industry stakeholders to support portfolio growth and long-term success Monitor market trends, emerging opportunities, and industry developments to provide insights and recommendations that drive innovation and competitive advantage Prepare compelling business cases and strategic recommendations to support investment decisions, partnership selection, and portfolio optimisation Complex lead partnership and sponsorship negotiations, from opportunity assessment through contract execution, ensuring maximum value, audience engagement, and business outcomes Act as a trusted advisor to internal stakeholders by providing expert guidance on partnership strategy, activation planning, risk management, and investment prioritization Measure and evaluate partnership performance, analyse results, and deliver actionable insights and reporting to optimise portfolio effectiveness an

📌 Senior Advisor, Philanthropy, Sponsorships and Experiential Marketing (Aurora)
🏢 Desjardins
📍 Aurora