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Analyst - Donor & Business Intelligence (DECR)

Location: Calgary, AB, CA, T3N 1S5 Toronto, ON, CA, M5G 2M1

This role requires a minimum of 40% on-site presence at 67 College Street, Toronto, Ontario or 2775 116 Ave NE, Calgary, Alberta. Additional on-site work may be required based on business needs. On-site expectations are subject to change and may be adjusted on a temporary or permanent basis.

Job posting ID: 9369

Employment status: Regular full-timePosition's anticipated start date:2026-12-01

Salary/Rate of pay:$86,400 - $101,700

- This external job posting may close earlier than the advertised deadline. We recommend applying as soon as possible.
- We recommend you save a copy of the job posting for reference throughout the recruitment process.

Application requirements

- Your up-to-date resume.
- Candidates are welcome to include a link to their analytical portfolio, if available, showcasing relevant projects, dashboards, data visualizations, or business intelligence work.

Do you currently work for Canadian Blood Services? All employees must apply via the internal career page .

Together, the work we do connects people and changes lives — including your own.

Be part of a agile, collaborative and caring organization committed to saving and improving lives. Thousands of patients depend on us every day for reliable access to safe blood, plasma, stem cells and organs and tissues.

About the role

Canadian Blood Services is looking for a Regular full-time Analyst – Donor & Business Intelligenceto join our Strategy, Planning & Integration team within the Donor Engagement and Corporate Reputation (DECR) division in our Toronto or Calgary office.





The Donor Engagement and Corporate Reputation division is dedicated to enhancing public awareness of the many ways Canadians can give, guiding donors toward meaningful contributions based on patient needs and individual preferences. The Strategy, Planning & Integration team drives donor base and integrated recruitment strategy and planning for the division, supporting donor growth and retention to help ensure a resilient donor base that meets the needs of patients today and in the future. The division also works to promote and protect the reputation of Canadian Blood Services by building trust and maintaining public confidence in our organization.

Reporting to the Lead – Marketing and Recruitment Analytics, you will combine your knowledge of marketing and business intelligence with your technical expertise to turn data into insights that inform marketing and recruitment strategies, strengthen donor engagement, and support business performance. Through data analysis, performance measurement, statistical analysis and data visualization, you will evaluate campaign effectiveness, identify trends in donor behaviour, and uncover opportunities to improve donor acquisition, engagement and retention.



Your ability to connect marketing objectives with data-driven insights will support evidence-based decision-making and help Canadian Blood Services meet the needs of patients across Canada.

Formula for success

- Leveraging your analytical skills, you will develop and analyze key performance indicators (KPIs), operational metrics, and marketing and recruitment performance measures to identify trends, evaluate results, and uncover opportunities for improvement.
- Applying your knowledge of data management and statistical analysis, you will gather, integrate, analyze, and validate data from multiple sources to produce accurate, reliable, and actionable insights.
- Drawing on your communication and interpersonal skills, you will interpret complex analytical findings and translate them into meaningful business insights and recommendations that support informed decision-making.
- Tapping into your technical expertise and attention to detail, you will design, develop, and maintain intuitive Power BI dashboards and reports to monitor performance, communicate results, and support strategic and operational planning.
- Using your understanding of marketing and donor engagement, you will analyze trends in donor recruitment, engagement, and retention to identify opportunities to strengthen donor relationships and support sustainable donor growth.
- Building on your analytical expertise, you will evaluate marketing, engagement, and recruitment initiatives by measuring outcomes, identifying performance trends, and providing insights to inform future strategies and planning.
- Collaborating with cross-functional teams, you will work with stakeholders across Communications, Operations, and other areas across Canadian Blood Services to deliver actionable insights, address business needs, and advance

📌 Analyst - Donor & Business Intelligence (DECR) (Calgary)
🏢 Canadian Blood Services
📍 Calgary