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Clinical Business Development Specialist, Bowel Care - Western Canada

Location: CA

Job Family: Sales

Country/Region: Canada

The Clinical Business Development Specialist is responsible for expanding the adoption of bowel management therapies through clinical account development, healthcare professional education, and patient pathway activation. As the clinical expert for Bowel Care, this role partners with healthcare providers, clinics, rehabilitation centers, and key opinion leaders to increase awareness, remove barriers to adoption, develop sustainable bowel management programs, and establish transanal irrigation as a recognized standard of care.

Through clinical education, implementation support, and expert troubleshooting, the role drives therapy adoption, patient enrollment, adherence, and retention.

Working in partnership with Continence Care Territory Managers, the Clinical Business Development Specialist develops clinical pathways, activates current opportunities, and supports the successful integration of bowel management therapies within practice.

This is a field-based position, and is applicants must currently reside in Western part of Canada, though the preference is that this individual is based out of Vancouver, BC or Calgary, AB.

Major Areas of Accountability

Major functions are described below. Other duties may be assigned.

Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the MedTech Code of Conduct, and company policies.

Clinical Market Development and Account Activation

- Identify, prioritize,



and develop new bowel care opportunities within targeted rehabilitation, neurology, pediatric, gastroenterology, and community care accounts.
- Create awareness of bowel management therapies and transanal irrigation among healthcare professionals.
- Develop and implement account plans focused on therapy expansion, patient access, and long-term growth.
- Establish clinical pathways and sustainable bowel management programs that support patient identification, onboarding, training, follow up, and ongoing care.
- Partner with healthcare providers and key stakeholders to integrate bowel management therapies into routine clinical practice.
- Develop and strengthen relationships with key opinion leaders and clinical champions to advance adoption and best practices.
- Develop Regional Centers of Excellence

Clinical Education and Therapy Adoption

- Deliver evidence-based education on bowel management, patient selection, therapy initiation, and best practices.
- Increase healthcare qualified confidence and competency in prescribing, supporting, and troubleshooting bowel management therapies.
- Conduct in-services, workshops, peer-to-peer education programs, and clinical training events.
- Leverage clinical evidence, outcomes data, and economic value to support practice change and therapy adoption.
- Identify and address clinical,



operational, and behavioral barriers that limit adoption.
- Support healthcare providers in advancing transanal irrigation as a recognized standard of care.

Patient Outcomes, Adherence & Retention

- Support healthcare providers in implementing successful bowel management programs and optimizing patient outcomes.
- Provide expert clinical guidance and troubleshooting to address patient and provider challenges.
- Partner with clinicians to increase patient enrollment, successful therapy initiation, adherence, and long-term retention.
- Identify opportunities to improve the patient experience and remove barriers across the care journey.
- Collaborate with internal patient support, consumer, and sales teams to ensure a seamless experience for patients and caregivers.
- Monitor adherence, retention, and program success indicators and implement actions to improve outcomes.

Business Development and Cross-Functional Leadership

- Collaborate with Continence Care Territory Managers to expand awareness, activate new opportunities, and increase adoption of bowel management therapies within target accounts.
- Partner with Market Access, Marketing, Clinical, and Patient Experience teams to improve patient access and remove adoption barriers.
- Provide account insights and clinical expertise to support reimbursement, advocacy, and market development initiatives.
- Maintain a robust pipeline of account opportunities and accurately document activities, outcomes, and account plans within CRM systems.
- Analyze territory performance and develop action plans to accelerate growth and adoption.

Basic Q

📌 Clinical Business Development Specialist, Bowel Care (Calgary)
🏢 Coloplast
📍 Calgary