Lead paid social campaigns at True Media Canada using audience segmentation and performance analysis in a hybrid Monday-to-Friday schedule. Manage campaigns across major social platforms.

This senior position focuses on implementing, managing, and optimizing social campaigns for measurable results. You will apply a data-driven approach across Facebook, Instagram, LinkedIn, and other platforms. The work includes testing targeting strategies, using campaign technology, and supporting client KPIs.

Key Responsibilities:

- Manage activation, pacing, and performance across paid social campaigns
- Optimize results through testing, segmentation, and analysis
- Review progress with the Director, Paid Social
- Create customized reports with insights and recommendations




- Develop strategic POVs and campaign recommendations

Requirements:

- Four or more years in paid social or digital campaigns
- Agency campaign management experience in Toronto preferred
- Proficiency across Facebook, Instagram, LinkedIn, and other platforms
- Familiarity with tracking pixels and third-party ad technology
- Robust analytical, communication, and prioritization skills

Bring paid social management, strategic testing, and analytical expertise to True Media Canada’s client campaigns.

📌 Senior Paid Social Campaign Specialist (Toronto)
🏢 True Media Canada
📍 Toronto