Shape product strategy through customer research, positioning, and go-to-market leadership in a hybrid Calgary role with flexible hours. Smart, Savvy + Associates is seeking a Senior Product Marketing Manager for a growing Canadian tech company. You will connect customer insights with product development, translating complex capabilities into explicit value. The role spans discovery, launch execution, adoption, retention, and performance measurement.

Key Responsibilities
- Lead positioning, messaging, campaigns, and launch execution
- Conduct qualitative and quantitative customer and market research
- Partner with Product teams during early development
- Create sales enablement, presentations, demos, and digital content




- Develop onboarding and lifecycle communications supporting adoption

Requirements:
- 6+ years in B2B, SaaS, or technology product marketing
- Experience across the complete product lifecycle
- Strong writing, editing, storytelling, and analytical skills
- Ability to influence decisions without formal authority
- Proactive, organized, adaptable approach to competing priorities Bring product lifecycle expertise, customer insight, and measurable go-to-market strategy to this Calgary-based senior marketing role.

📌 Senior Product Marketing Manager (Calgary)
🏢 Smart Savvy
📍 Calgary