Sales Manager / VP of Sales Commercial Insurance | Edmonton, AB | Full-Time, On-Site Are you an experienced commercial insurance sales professional ready to take the next step in your career? Do you have a passion for winning larger commercial accounts, developing sales talent, and driving business growth? Our client is seeking a dynamic Sales Manager / VP of Sales to lead its commercial insurance sales team in Edmonton. This is an exciting opportunity for a commercially minded leader who can inspire a team, strengthen sales performance, and help drive the company’s continued growth. Managing approximately 25 sales professionals, you will play a key role in building sales capabilities, establishing performance expectations, and creating a culture of accountability, collaboration, and results. This is a hands‑on leadership position suited to someone who leads by example, enjoys being actively involved in day‑to‑day sales activity, and can demonstrate practical strategies for winning new business.

Key Responsibilities

Lead, motivate, and develop a team of approximately 25 commercial insurance sales professionals. Establish clear sales objectives, key performance indicators (KPIs), and performance tracking processes. Coach team members on prospecting, business development, sales strategies, and closing larger commercial accounts. Demonstrate effective sales techniques by sharing real‑world examples of successfully acquired business. Identify opportunities to improve sales performance, strengthen client relationships, and increase revenue. Foster a high‑performance culture built on accountability, initiative, consistent activity, and career development. Monitor sales activity and results, providing ongoing feedback, direction, and support to help the team achieve its goals. Maintain a visible,



active presence in the office and remain closely engaged with the sales team. Qualifications and Experience

Strong experience in commercial insurance sales, with a proven ability to develop new business and win larger commercial accounts. An active Level 2 General Insurance Licence is required. Previous sales leadership or management experience is preferred but not essential. Candidates with strong sales results and demonstrated leadership potential are encouraged to apply. Experience with LIDAR, CRM systems, and CAPE would be considered an asset. Strong coaching, communication, and relationship‑building skills. A proactive, energetic, and commercially focused approach to sales and business development. The ability to set expectations, hold team members accountable, and drive measurable results. A hands‑on leadership style, with a willingness to demonstrate effective sales strategies and remain actively involved in team development. What’s Offered

Leadership opportunity: Oversee and develop a sizable commercial insurance sales team. Business impact: Help shape sales strategy, improve team performance, and contribute to company growth. Professional development: An opportunity to build on your commercial insurance expertise while developing your leadership capabilities.

Benefits:
Available following the probationary period, with flexibility for the right candidate. Work Location

This is an Edmonton‑based, fully on‑site position. The successful candidate will work from the office daily and maintain an active presence with the sales team. We are proud to apply principles of diversity, equity, and inclusion in all our recruitment practices, ensuring equal opportunities for all candidates. In accordance with Canadian immigration laws, priority will be given to Canadian citizens and permanent residents.

📌 Commercial Insurances Sales Manager (Edmonton)
🏢 ECL Group of Companies
📍 Edmonton